The Mina Company

  • Who We Are
    • About
  • Services
    • At a Glance
    • AI Implementation
    • Digital Advertising
    • Logo + Graphic Design
    • SEO
    • Social Media
    • Website Development
  • Industries We Serve
    • Home Builders & Trades
    • Service-Based Businesses
    • Chiropractic
    • Wellness & Therapy
    • Birth & Perinatal
    • Coaches & Memberships
  • Intuitive Business Strategy
  • News + Resources
  • Contact

Marketing for Home Builders That Builds Trust — and Brings In Leads

The Mina Company: Relationship-driven. Overachievers. Hype-Women. Intuitive Strategists.

A.K.A. >> The team that will always work for your most aligned next goal.
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welcome

Loveland Marketing Agency

A Home Builder Marketing Agency That Understands Craftsmanship, Legacy, and Local Growth

Your builds speak for themselves — but your brand needs to speak online, too. At The Mina Company, we help custom home builders and service-based contractors turn thoughtful design, quality work, and local reputation into a powerful marketing presence.

As a full-service, female-led marketing agency, we specialize in helping home builders grow with clarity, consistency, and a message that feels as elevated as the homes you create.

Get to know us

What We Offer Home Builders + Contractors

    - Local SEO that keeps you showing up on Google
    - Google Business Profile optimization & management
    - Website copywriting that communicates your process and expertise
    - Blog content that builds authority and supports SEO
    - Meta & Google Ads to generate quality leads
    - Email nurture sequences for prospects and referral partners
    - Content calendars for seasonal or project-based campaigns

Here are some of our popular packages:
Growth Essentials

Perfect for small teams and early-stage brands who want focused support that drives real progress without overwhelming resources.

What to Expect:
– We hone in on one powerful growth lever, either SEO or digital ads, so you’re not stretched thin across too many tactics.
– You’ll receive a monthly snapshot of key metrics so you can track steady improvement in traffic, visibility, or lead flow.
– Quarterly strategy check-ins help you stay aligned, make informed shifts, and continue progressing.
– Our private AI resource library gives you extra tools and insights to DIY smarter.

Gain:
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Increased search visibility or more targeted traffic
– Clear performance insights without the noise
– A grounded, confident marketing strategy

Momentum Package

Our most popular plan. For brands ready to level up with more support, real-time collaboration, and a consistent strategy that ties it all together.

What to Expect:
– A cohesive monthly strategy combining SEO and paid ads to boost traffic, conversions, and brand awareness
– Regular strategy calls that keep your marketing agile and aligned with your goals
– A themed content calendar so your messaging stays relevant and intentional
– Voxer access means we’re just a message away when you need quick advice or approvals
– Plus, access to our AI library to support your internal team or brainstorm on the fly

Gain:
– Smarter, data-driven decisions
– Noticeable growth in leads, visibility, and consistency
– A streamlined system that brings order and momentum to your marketing

The Aligned Growth Partnership

Full-service, high-integrity marketing for brands scaling with intention. Built for business owners who want a strategic partner to guide growth across every touchpoint—with depth, clarity, and care.

What to Expect:
– Holistic marketing strategy with multi-intent SEO + ad campaigns that meet your audience at every stage
– Conversion-focused support through landing page and email consulting
– A full audit of your website and brand messaging so we can align every channel with your core values and goals
– Monthly content and community-based strategies that build trust and deepen connection
– Unlimited Voxer access and a live KPI dashboard ensure nothing gets lost in translation
– Quarterly alignment sessions keep your big-picture vision front and center

Gain:
– Stronger brand cohesion and conversion performance
– Greater clarity on what’s working—and what needs refining
– A strategic partner that feels like an extension of your team

Ready to get started?
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Marketing à la carte Services

  • Marketing Strategy
  • Digital Advertising
  • Logo & Graphic Design
  • Search Engine Optimization
  • Website Development
  • Social Media
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Why Choose a Home Builder Marketing Agency Like Ours?

You bring beauty and function into the world every day. Our job is to make sure the right clients see that.

As a strategic partner, we don’t believe in generic solutions. We bring a balance of SEO expertise, refined copywriting, and storytelling that showcases what makes your craftsmanship different — whether you build forever homes, high-end remodels, or offer trusted trades and services.

We help you build a brand as solid as your foundation.

Contact us

View Our Case Studies

At The Mina Company, we’ve supported a range of custom home builders and construction firms — from luxury residential to commercial contractors — with marketing strategies that reflect the craftsmanship behind their work. Whether it’s long-term SEO and blog support (like Ecraft), launch campaigns and social growth (like Focus and Petra), or deep website optimization and visibility strategy (like Sun Construction), we tailor our approach to each brand’s unique goals, voice, and local market. We understand that in the building industry, trust and visibility go hand in hand — and we’re here to help you stand out!

Ecraft

SEO, Website Development, Marketing Strategy

Luxury Custom Home Marketing

Sun Construction

Website Development & SEO

Focus
Builders

Social Media

Custom Home Marketing Agency - Northern CO Home

NoCO Custom Homes

Google & Meta Ads, SEO, Social Media

Petra Custom Homes

Social Media & SEO

Website Development for Custom Home Builder

The Light
Center

Website Development, SEO, Digital Advertising

Lighting Company Marketing

Middlefork Luxury Homes

Social Media

homebuilder-marketing

One Builder Per Service Area. Full Attention, Always.

We partner with just one builder per geographic area at a time — because we believe in doing things the right way, not the fast way.

When we commit to your brand, we give you everything we’ve got — without competing interests. You’ll never find us running the same SEO playbook for a competitor across town.

We value integrity, collaboration, and long-term growth — and that starts with who we say yes to.

Book a Discovery Call
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Follow us on the gram!

A brand should do the same thing a good financial advisor does — build trust.

 @rtiwealth  came to us ready to level up their brand identity. The foundation was already solid with decades of experience, a team built around integrity, and a genuine commitment to their clients' futures. They just needed a brand that reflected all of that from the first impression.

We refined the visual identity to feel more elevated, sophisticated, and in line with the caliber of work they do. Because when you're helping people build generational wealth, your brand needs to show up with the same weight.

Swipe to see the work.

Ready to give you brand the lift it needs? DM us or visit theminacompany.com
A brand should do the same thing a good financial advisor does — build trust.

 @rtiwealth  came to us ready to level up their brand identity. The foundation was already solid with decades of experience, a team built around integrity, and a genuine commitment to their clients' futures. They just needed a brand that reflected all of that from the first impression.

We refined the visual identity to feel more elevated, sophisticated, and in line with the caliber of work they do. Because when you're helping people build generational wealth, your brand needs to show up with the same weight.

Swipe to see the work.

Ready to give you brand the lift it needs? DM us or visit theminacompany.com
A brand should do the same thing a good financial advisor does — build trust.

 @rtiwealth  came to us ready to level up their brand identity. The foundation was already solid with decades of experience, a team built around integrity, and a genuine commitment to their clients' futures. They just needed a brand that reflected all of that from the first impression.

We refined the visual identity to feel more elevated, sophisticated, and in line with the caliber of work they do. Because when you're helping people build generational wealth, your brand needs to show up with the same weight.

Swipe to see the work.

Ready to give you brand the lift it needs? DM us or visit theminacompany.com
A brand should do the same thing a good financial advisor does — build trust.

 @rtiwealth  came to us ready to level up their brand identity. The foundation was already solid with decades of experience, a team built around integrity, and a genuine commitment to their clients' futures. They just needed a brand that reflected all of that from the first impression.

We refined the visual identity to feel more elevated, sophisticated, and in line with the caliber of work they do. Because when you're helping people build generational wealth, your brand needs to show up with the same weight.

Swipe to see the work.

Ready to give you brand the lift it needs? DM us or visit theminacompany.com
A brand should do the same thing a good financial advisor does — build trust.

 @rtiwealth  came to us ready to level up their brand identity. The foundation was already solid with decades of experience, a team built around integrity, and a genuine commitment to their clients' futures. They just needed a brand that reflected all of that from the first impression.

We refined the visual identity to feel more elevated, sophisticated, and in line with the caliber of work they do. Because when you're helping people build generational wealth, your brand needs to show up with the same weight.

Swipe to see the work.

Ready to give you brand the lift it needs? DM us or visit theminacompany.com
A brand should do the same thing a good financial advisor does — build trust.

 @rtiwealth  came to us ready to level up their brand identity. The foundation was already solid with decades of experience, a team built around integrity, and a genuine commitment to their clients' futures. They just needed a brand that reflected all of that from the first impression.

We refined the visual identity to feel more elevated, sophisticated, and in line with the caliber of work they do. Because when you're helping people build generational wealth, your brand needs to show up with the same weight.

Swipe to see the work.

Ready to give you brand the lift it needs? DM us or visit theminacompany.com
•
Follow
A brand should do the same thing a good financial advisor does — build trust. @rtiwealth came to us ready to level up their brand identity. The foundation was already solid with decades of experience, a team built around integrity, and a genuine commitment to their clients' futures. They just needed a brand that reflected all of that from the first impression. We refined the visual identity to feel more elevated, sophisticated, and in line with the caliber of work they do. Because when you're helping people build generational wealth, your brand needs to show up with the same weight. Swipe to see the work. Ready to give you brand the lift it needs? DM us or visit theminacompany.com
2 days ago
View on Instagram |
1/5
Behind the scenes with the Fort Collins Downtown Development Authority. 📹

The DDA has been at the heart of Old Town Fort Collins since 1981, building the kind of downtown that makes people want to stay, come back, and invest. 

Getting to work alongside an organization that genuinely shapes the cultural and economic fabric of a community is exactly the kind of work we get out of bed for.

Shoutout to @pipelineproductionhouse for being on set to film.
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Follow
Behind the scenes with the Fort Collins Downtown Development Authority. 📹 The DDA has been at the heart of Old Town Fort Collins since 1981, building the kind of downtown that makes people want to stay, come back, and invest. Getting to work alongside an organization that genuinely shapes the cultural and economic fabric of a community is exactly the kind of work we get out of bed for. Shoutout to @pipelineproductionhouse for being on set to film.
4 days ago
View on Instagram |
2/5
We built this social media package for business owners who want to maintain an online presence without having to figure it out themselves or pay a fortune.

$350 a month. Month-to-month. No pressure to do more than makes sense right now.

What surprises most people is how much can happen from that starting point. A consistent presence builds credibility. Credibility brings in clients. Clients fund the next step. You don't have to chase big numbers or spend a lot to grow.

Prices are going up at the end of the month — now is the time!

Send us a DM or visit theminacompany.com
•
Follow
We built this social media package for business owners who want to maintain an online presence without having to figure it out themselves or pay a fortune. $350 a month. Month-to-month. No pressure to do more than makes sense right now. What surprises most people is how much can happen from that starting point. A consistent presence builds credibility. Credibility brings in clients. Clients fund the next step. You don't have to chase big numbers or spend a lot to grow. Prices are going up at the end of the month — now is the time! Send us a DM or visit theminacompany.com
1 week ago
View on Instagram |
3/5
Introducing The Mina Network!

One of the things Erica has always believed is that the best thing women in business can do for each other is share their circle. The Mina Network is exactly that, a recurring series spotlighting female business owners we know, trust, and refer without hesitation. These are the people we call when a client needs something outside of what we do.

First up is Amy Hamilton of Consulting by the Campfire.

If you're a small business owner whose team is growing faster than your HR systems can keep up with, Amy is who you call. She works with entrepreneurs to build people operations from the ground up. The processes, the structure, and the clarity that makes scaling actually sustainable. 

Supporting women and like-minded entrepreneurs is at the core of everything she does, and it shows in how she works.

You can reach out to Amy at amy@consultingbythecampfire.com or shoot us a DM and we can introduce you.
•
Follow
Introducing The Mina Network! One of the things Erica has always believed is that the best thing women in business can do for each other is share their circle. The Mina Network is exactly that, a recurring series spotlighting female business owners we know, trust, and refer without hesitation. These are the people we call when a client needs something outside of what we do. First up is Amy Hamilton of Consulting by the Campfire. If you're a small business owner whose team is growing faster than your HR systems can keep up with, Amy is who you call. She works with entrepreneurs to build people operations from the ground up. The processes, the structure, and the clarity that makes scaling actually sustainable. Supporting women and like-minded entrepreneurs is at the core of everything she does, and it shows in how she works. You can reach out to Amy at amy@consultingbythecampfire.com or shoot us a DM and we can introduce you.
1 week ago
View on Instagram |
4/5
When your marketing team also holds the camera, your content actually looks and sounds like you.

We handle video and photography in-house so nothing gets lost in translation between strategy and execution.

See what we can do for your brand. theminacompany.com
•
Follow
When your marketing team also holds the camera, your content actually looks and sounds like you. We handle video and photography in-house so nothing gets lost in translation between strategy and execution. See what we can do for your brand. theminacompany.com
1 week ago
View on Instagram |
5/5
@TheMinaCompany

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