The Mina Company

  • Who We Are
    • About
  • Services
    • At a Glance
    • AI Implementation
    • Digital Advertising
    • Logo + Graphic Design
    • SEO
    • Social Media
    • Website Development
  • Industries We Serve
    • Home Builders & Trades
    • Service-Based Businesses
    • Chiropractic
    • Wellness & Therapy
    • Birth & Perinatal
    • Coaches & Memberships
  • Fractional CMO
  • News + Resources
  • Contact

Marketing for Coaches & Memberships That’s Aligned, Intentional, and Built to Last

The Mina Company: Relationship-driven. Overachievers. Hype-Women. Intuitive Strategists.

A.K.A. >> The team that will always work for your most aligned next goal.
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welcome

Loveland Marketing Agency

A Marketing Agency for Coaches, Community Leaders & Digital Memberships

You’ve built something meaningful — a program, a membership, a movement. But scaling it sustainably? That takes strategy, messaging, and systems that honor both your vision and your audience’s journey.

At The Mina Company, we specialize in helping soul-led coaches, course creators, and membership founders grow their communities, fill their funnels, and keep things feeling aligned — not overwhelming.

Whether you’re launching, refining, or ready to scale, we help you create a strategic foundation that feels like you and converts with clarity.

Get to know us

What We Offer Coaches & Membership Brands

    - Funnel strategy + email automation for launches or evergreen offers
    - SEO + blog content to drive organic traffic
    - Strategic messaging + copywriting for sales pages and email sequences
    - Paid ad campaigns (Meta, Google, Pinterest)
    - Membership nurture content + retention strategy
    - Brand voice development for founder-led brands
    - Content calendars to stay consistent without burning out

Here are some of our popular packages:
Growth Essentials

Perfect for small teams and early-stage brands who want focused support that drives real progress without overwhelming resources.

What to Expect:
– We hone in on one powerful growth lever, either SEO or digital ads, so you’re not stretched thin across too many tactics.
– You’ll receive a monthly snapshot of key metrics so you can track steady improvement in traffic, visibility, or lead flow.
– Quarterly strategy check-ins help you stay aligned, make informed shifts, and continue progressing.
– Our private AI resource library gives you extra tools and insights to DIY smarter.

Gain:
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Increased search visibility or more targeted traffic
– Clear performance insights without the noise
– A grounded, confident marketing strategy

Momentum Package

Our most popular plan. For brands ready to level up with more support, real-time collaboration, and a consistent strategy that ties it all together.

What to Expect:
– A cohesive monthly strategy combining SEO and paid ads to boost traffic, conversions, and brand awareness
– Regular strategy calls that keep your marketing agile and aligned with your goals
– A themed content calendar so your messaging stays relevant and intentional
– Voxer access means we’re just a message away when you need quick advice or approvals
– Plus, access to our AI library to support your internal team or brainstorm on the fly

Gain:
– Smarter, data-driven decisions
– Noticeable growth in leads, visibility, and consistency
– A streamlined system that brings order and momentum to your marketing

The Aligned Growth Partnership

Full-service, high-integrity marketing for brands scaling with intention. Built for business owners who want a strategic partner to guide growth across every touchpoint—with depth, clarity, and care.

What to Expect:
– Holistic marketing strategy with multi-intent SEO + ad campaigns that meet your audience at every stage
– Conversion-focused support through landing page and email consulting
– A full audit of your website and brand messaging so we can align every channel with your core values and goals
– Monthly content and community-based strategies that build trust and deepen connection
– Unlimited Voxer access and a live KPI dashboard ensure nothing gets lost in translation
– Quarterly alignment sessions keep your big-picture vision front and center

Gain:
– Stronger brand cohesion and conversion performance
– Greater clarity on what’s working—and what needs refining
– A strategic partner that feels like an extension of your team

Ready to get started?
Erica Vander Sande smiling while working on a laptop

Marketing à la carte Services

  • Marketing Strategy
  • Digital Advertising
  • Logo & Graphic Design
  • Search Engine Optimization
  • Website Development
  • Social Media
Mina2024-06279-Web (1)

Why Work With a Membership Marketing Agency Like Us?

Coaching and community-based businesses are built on trust, timing, and transformation. We get that.

At The Mina Company, we blend proven strategy with energetic alignment — helping you grow in a way that feels clear, sustainable, and uniquely you. We’re not just here to help you market your offer. We’re here to help you nurture your vision.

You don’t need a louder voice — just a more aligned message.

Contact us

View Our Case Studies

At The Mina Company, we specialize in supporting membership-based businesses that want to grow with clarity, sustainability, and soul. From community-driven brands to subscription-based platforms and digital education hubs, we’ve helped our clients attract aligned members, improve retention, and build long-term systems that convert. Whether it’s through SEO, content strategy, or paid ads, our work is rooted in helping memberships grow in a way that feels intentional — not overwhelming.

membership marketing

Mommy Dentists in Business

Marketing Strategy, Meta Ads, SEO,
Email Marketing & Automation

Seasonal Soul Journal

The Seasonal Soul

Marketing Strategy & SEO

We Focus on One Brand Per Space or Industry

We’re not in the business of competing with ourselves. When you work with The Mina Company, you get our full energy and strategy — exclusively.

We take on just one membership or coaching brand per niche at a time. That means your audience, your message, and your offer get the attention they deserve.

Ready to scale your membership or coaching brand with clarity + care?

Book a Discovery Call
Mina Company team member working on a laptop
Mina Company team member smiling while working on a laptop

Follow us on the gram!

Ep. 2 is out now! Avoiding the Hard 🙅‍♀️

Over my 14th anniversary dinner, I caught myself saying I just didn't want any more hard. And then spent two days realizing how much energy I've wasted trying to dodge the hard things instead of trusting I can get through them. 

This episode gets into grief, the anxiety that shows up even when life is good, the versions of yourself that still have a voice in your head, and learning to be the one who steps up for yourself. Business, motherhood, money, grief, the messy middle of all of it.

New episodes every Wednesday. Follow so you don't miss what's next.
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Follow
Ep. 2 is out now! Avoiding the Hard 🙅‍♀️ Over my 14th anniversary dinner, I caught myself saying I just didn't want any more hard. And then spent two days realizing how much energy I've wasted trying to dodge the hard things instead of trusting I can get through them. This episode gets into grief, the anxiety that shows up even when life is good, the versions of yourself that still have a voice in your head, and learning to be the one who steps up for yourself. Business, motherhood, money, grief, the messy middle of all of it. New episodes every Wednesday. Follow so you don't miss what's next.
7 days ago
View on Instagram |
1/5
We stopped making our clients choose.

Growing businesses get handed the same either/or: a fractional CMO to lead the team you already have, or an agency to run things for you. But an agency often works on its own track, separate from your people. And most small businesses can't afford both.

So we built Mina to be both. You get the strategic ownership of a CMO backed by a team to execute it. Already have marketing help? We lead them and bring the direction they've been missing. Need more hands? We bring ours.

And it flexes. Full team in your busy season, a lighter touch in the lull. Month to month, so you never pay for more than the moment calls for.

Lets chat about what working with The Mina Company can look like for you theminacompany.com
•
Follow
We stopped making our clients choose. Growing businesses get handed the same either/or: a fractional CMO to lead the team you already have, or an agency to run things for you. But an agency often works on its own track, separate from your people. And most small businesses can't afford both. So we built Mina to be both. You get the strategic ownership of a CMO backed by a team to execute it. Already have marketing help? We lead them and bring the direction they've been missing. Need more hands? We bring ours. And it flexes. Full team in your busy season, a lighter touch in the lull. Month to month, so you never pay for more than the moment calls for. Lets chat about what working with The Mina Company can look like for you theminacompany.com
1 week ago
View on Instagram |
2/5
Some client relationships go all the way back. @lightcenterinc  is one of them.

They were one of our very first clients, and all these years later, they're still with us. 

The Light Center is a locally operated lighting company that knows lighting inside and out. They sell lamps, fixtures, outdoor lighting, ceiling fans, and even furniture and decor. So their website had to work as hard as they do. We built it to serve every kind of customer they have, with a live chat that connects visitors straight to their sales team, a smooth connection to their ecommerce platform, and a billing portal that makes life easier for their existing customers.

They came to us with strong SEO already in place, and we made it stronger. These days we handle whatever they need, website updates, SEO, digital ads, and everything in between.

This is what it looks like when a business and its marketing partner grow up together.

Looking for a team to grow with you? DM us or reach out at theminacompany.com
Some client relationships go all the way back. @lightcenterinc  is one of them.

They were one of our very first clients, and all these years later, they're still with us. 

The Light Center is a locally operated lighting company that knows lighting inside and out. They sell lamps, fixtures, outdoor lighting, ceiling fans, and even furniture and decor. So their website had to work as hard as they do. We built it to serve every kind of customer they have, with a live chat that connects visitors straight to their sales team, a smooth connection to their ecommerce platform, and a billing portal that makes life easier for their existing customers.

They came to us with strong SEO already in place, and we made it stronger. These days we handle whatever they need, website updates, SEO, digital ads, and everything in between.

This is what it looks like when a business and its marketing partner grow up together.

Looking for a team to grow with you? DM us or reach out at theminacompany.com
Some client relationships go all the way back. @lightcenterinc  is one of them.

They were one of our very first clients, and all these years later, they're still with us. 

The Light Center is a locally operated lighting company that knows lighting inside and out. They sell lamps, fixtures, outdoor lighting, ceiling fans, and even furniture and decor. So their website had to work as hard as they do. We built it to serve every kind of customer they have, with a live chat that connects visitors straight to their sales team, a smooth connection to their ecommerce platform, and a billing portal that makes life easier for their existing customers.

They came to us with strong SEO already in place, and we made it stronger. These days we handle whatever they need, website updates, SEO, digital ads, and everything in between.

This is what it looks like when a business and its marketing partner grow up together.

Looking for a team to grow with you? DM us or reach out at theminacompany.com
Some client relationships go all the way back. @lightcenterinc  is one of them.

They were one of our very first clients, and all these years later, they're still with us. 

The Light Center is a locally operated lighting company that knows lighting inside and out. They sell lamps, fixtures, outdoor lighting, ceiling fans, and even furniture and decor. So their website had to work as hard as they do. We built it to serve every kind of customer they have, with a live chat that connects visitors straight to their sales team, a smooth connection to their ecommerce platform, and a billing portal that makes life easier for their existing customers.

They came to us with strong SEO already in place, and we made it stronger. These days we handle whatever they need, website updates, SEO, digital ads, and everything in between.

This is what it looks like when a business and its marketing partner grow up together.

Looking for a team to grow with you? DM us or reach out at theminacompany.com
•
Follow
Some client relationships go all the way back. @lightcenterinc is one of them. They were one of our very first clients, and all these years later, they're still with us. The Light Center is a locally operated lighting company that knows lighting inside and out. They sell lamps, fixtures, outdoor lighting, ceiling fans, and even furniture and decor. So their website had to work as hard as they do. We built it to serve every kind of customer they have, with a live chat that connects visitors straight to their sales team, a smooth connection to their ecommerce platform, and a billing portal that makes life easier for their existing customers. They came to us with strong SEO already in place, and we made it stronger. These days we handle whatever they need, website updates, SEO, digital ads, and everything in between. This is what it looks like when a business and its marketing partner grow up together. Looking for a team to grow with you? DM us or reach out at theminacompany.com
1 week ago
View on Instagram |
3/5
At Mina, we make sure clarity isn't a luxury only big companies can afford.

We connect your ads, your website, your analytics, and your CRM so everything lives in one place, giving you accurate tracking and reporting to build your strategy on, and saving you money you'd otherwise sink into the places that aren't performing.

Whether you're a large company or small business, all our clients deserve that.

DM us or reach out at theminacompany.com
At Mina, we make sure clarity isn't a luxury only big companies can afford.

We connect your ads, your website, your analytics, and your CRM so everything lives in one place, giving you accurate tracking and reporting to build your strategy on, and saving you money you'd otherwise sink into the places that aren't performing.

Whether you're a large company or small business, all our clients deserve that.

DM us or reach out at theminacompany.com
At Mina, we make sure clarity isn't a luxury only big companies can afford.

We connect your ads, your website, your analytics, and your CRM so everything lives in one place, giving you accurate tracking and reporting to build your strategy on, and saving you money you'd otherwise sink into the places that aren't performing.

Whether you're a large company or small business, all our clients deserve that.

DM us or reach out at theminacompany.com
At Mina, we make sure clarity isn't a luxury only big companies can afford.

We connect your ads, your website, your analytics, and your CRM so everything lives in one place, giving you accurate tracking and reporting to build your strategy on, and saving you money you'd otherwise sink into the places that aren't performing.

Whether you're a large company or small business, all our clients deserve that.

DM us or reach out at theminacompany.com
At Mina, we make sure clarity isn't a luxury only big companies can afford.

We connect your ads, your website, your analytics, and your CRM so everything lives in one place, giving you accurate tracking and reporting to build your strategy on, and saving you money you'd otherwise sink into the places that aren't performing.

Whether you're a large company or small business, all our clients deserve that.

DM us or reach out at theminacompany.com
•
Follow
At Mina, we make sure clarity isn't a luxury only big companies can afford. We connect your ads, your website, your analytics, and your CRM so everything lives in one place, giving you accurate tracking and reporting to build your strategy on, and saving you money you'd otherwise sink into the places that aren't performing. Whether you're a large company or small business, all our clients deserve that. DM us or reach out at theminacompany.com
2 weeks ago
View on Instagram |
4/5
Ep. 1 is out now! 🔥

Get to know your host Erica Vander Sande and what these conversations are really going to be about.

This first episode is the introduction, who Erica is as a business owner, mom, and intuitive, and the kind of honest conversations you can expect each week. Business, motherhood, money, ambition, grief, intuition, AI, identity, and all the things most of us only think about late at night. New episodes every Wednesday.

Link in bio.
•
Follow
Ep. 1 is out now! 🔥 Get to know your host Erica Vander Sande and what these conversations are really going to be about. This first episode is the introduction, who Erica is as a business owner, mom, and intuitive, and the kind of honest conversations you can expect each week. Business, motherhood, money, ambition, grief, intuition, AI, identity, and all the things most of us only think about late at night. New episodes every Wednesday. Link in bio.
2 weeks ago
View on Instagram |
5/5
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