The Mina Company

  • Who We Are
    • About
  • Services
    • At a Glance
    • AI Implementation
    • Digital Advertising
    • Logo + Graphic Design
    • SEO
    • Social Media
    • Website Development
  • Industries We Serve
    • Home Builders & Trades
    • Service-Based Businesses
    • Chiropractic
    • Wellness & Therapy
    • Birth & Perinatal
    • Coaches & Memberships
  • Fractional CMO
  • News + Resources
  • Contact

What we're all about

You can find us inside our favorite coffee shops and co-working spaces. Where laughter fills the air and creativity flows. Our team works hard each day to serve our clients and to show up for one another – because we couldn’t do anything without our team!

Let's Chat

To be completely honest,
we're not like the rest

We provide clients with a small team that truly becomes experts in your business. You’ll never feel like you’re lost in the shuffle! Plus our marketing strategy is 100% customized for your business – no copy/paste/repeat methods here.

The Mina Company is a boutique full-service marketing agency in Loveland, CO serving conscious entrepreneurs looking to scale throughout the US. We believe marketing and community go hand-in-hand.

We are full-service, ranging from social media to public relations and all things digital. Our team was skillfully pieced together from some of the best agency project managers and account managers we’ve ever worked with. 

What Is Intuitive Marketing

(and Why It Works)

Intuitive marketing strategy blends traditional marketing expertise with a deeper understanding of your unique vision and purpose. It’s about more than analytics and tactics—it’s about listening to what your business (or it’s founder) truly needs to thrive.

Through intuitive marketing, we tap into the essence of your brand, aligning strategies with your goals and the energy you want to bring into the world. We focus on creating plans that feel authentic, sustainable, and in flow with your soul’s journey, helping you connect with your audience in a way that feels genuine and impactful.

Ready to get started?
Mina2024-05802-Web

together, we grow.

In essence, intuitive marketing is the intersection of strategy and heart, helping you build a business that aligns with who you are and where you want to go.

Get to Know More About OUR FOUNDER, Erica Vander Sande

If you could only eat one food for the rest of your life, what would it be?

Poke Bowls

What has been your favorite vacation ever?

Positano, Italy

What  keeps you motivated for work?

Empowering other woman!

If you could be any profession in the world, what would it be?

I wouldn’t change a thing – Marketing

What’s your favorite title that you have now?

Mama to two girls

On your days off, what do you like to do?

Spend time at home with my family

What has been the best advice you have ever received about your career?

If you aren’t uncomfortable, you aren’t growing.

If you’re investing in our small business, then there is no doubt we are going to do all we can for yours. We believe in intuitively working with our clients to achieve their goals.

Our Brands

Breaking Through with Erica

Ready to get started?

BOOK A 30 MINUTE DECISION CALL

Latest From Our Team

from the blog

Intuitive Business Strategy

Month-to-Month Marketing Retainer: Why Flexible Beats Flat

July 27, 2026

Month-to-Month Marketing Retainer: Why Flexible Beats FlatIf you run a seasonal or cyclica[...]

Intuitive Business Strategy

How Much Does a Fractional CMO Cost for a Small Business?

July 27, 2026

How Much Does a Fractional CMO Cost for a Small Business? This is usually the first quest[...]

Intuitive Business Strategy

Fractional CMO vs. Marketing Agency: What’s the Real Difference?

July 27, 2026

Fractional CMO vs. Marketing Agency: What's the Real Difference? If you've been Googling[...]

Mina2024-06479-Web

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Early on, I made a couple of choices a lot of agencies won't.

The first: we work within specific industries instead of taking anything that comes our way. It means we are experts in the spaces we work in, making us sharper and more strategic for the people we serve.

The second: we don't take competing clients. It would be easier and more profitable to say yes to everyone, but the moment you're working with two businesses that compete, someone's getting your leftover attention, and I never wanted a client wondering if that was them. 

If that's the kind of partner you've been looking for, let's talk.

DM us or reach out at theminacompany.com
Early on, I made a couple of choices a lot of agencies won't.

The first: we work within specific industries instead of taking anything that comes our way. It means we are experts in the spaces we work in, making us sharper and more strategic for the people we serve.

The second: we don't take competing clients. It would be easier and more profitable to say yes to everyone, but the moment you're working with two businesses that compete, someone's getting your leftover attention, and I never wanted a client wondering if that was them. 

If that's the kind of partner you've been looking for, let's talk.

DM us or reach out at theminacompany.com
Early on, I made a couple of choices a lot of agencies won't.

The first: we work within specific industries instead of taking anything that comes our way. It means we are experts in the spaces we work in, making us sharper and more strategic for the people we serve.

The second: we don't take competing clients. It would be easier and more profitable to say yes to everyone, but the moment you're working with two businesses that compete, someone's getting your leftover attention, and I never wanted a client wondering if that was them. 

If that's the kind of partner you've been looking for, let's talk.

DM us or reach out at theminacompany.com
Early on, I made a couple of choices a lot of agencies won't.

The first: we work within specific industries instead of taking anything that comes our way. It means we are experts in the spaces we work in, making us sharper and more strategic for the people we serve.

The second: we don't take competing clients. It would be easier and more profitable to say yes to everyone, but the moment you're working with two businesses that compete, someone's getting your leftover attention, and I never wanted a client wondering if that was them. 

If that's the kind of partner you've been looking for, let's talk.

DM us or reach out at theminacompany.com
Early on, I made a couple of choices a lot of agencies won't.

The first: we work within specific industries instead of taking anything that comes our way. It means we are experts in the spaces we work in, making us sharper and more strategic for the people we serve.

The second: we don't take competing clients. It would be easier and more profitable to say yes to everyone, but the moment you're working with two businesses that compete, someone's getting your leftover attention, and I never wanted a client wondering if that was them. 

If that's the kind of partner you've been looking for, let's talk.

DM us or reach out at theminacompany.com
•
Follow
Early on, I made a couple of choices a lot of agencies won't. The first: we work within specific industries instead of taking anything that comes our way. It means we are experts in the spaces we work in, making us sharper and more strategic for the people we serve. The second: we don't take competing clients. It would be easier and more profitable to say yes to everyone, but the moment you're working with two businesses that compete, someone's getting your leftover attention, and I never wanted a client wondering if that was them. If that's the kind of partner you've been looking for, let's talk. DM us or reach out at theminacompany.com
16 hours ago
View on Instagram |
1/5
This is one of my favorite kinds of projects to talk about, because it's the kind of thing people don't notice when it's done right, and get shut out by when it's done wrong.

When @downtownfoco came to us, accessibility wasn't a nice-to-have. It's woven into who they are. They've spent decades making downtown Fort Collins a place that welcomes everyone, and they wanted their website to do the same thing. That kind of clarity from a client makes our job easy.

What I wish more business owners understood is that real accessibility isn't a button you add at the end. It's hundreds of small decisions made all the way through the build. It takes knowing how, and honestly, it takes caring enough to.

Interested in an ADA compliant website? DM us or reach out at theminacompany.com
This is one of my favorite kinds of projects to talk about, because it's the kind of thing people don't notice when it's done right, and get shut out by when it's done wrong.

When @downtownfoco came to us, accessibility wasn't a nice-to-have. It's woven into who they are. They've spent decades making downtown Fort Collins a place that welcomes everyone, and they wanted their website to do the same thing. That kind of clarity from a client makes our job easy.

What I wish more business owners understood is that real accessibility isn't a button you add at the end. It's hundreds of small decisions made all the way through the build. It takes knowing how, and honestly, it takes caring enough to.

Interested in an ADA compliant website? DM us or reach out at theminacompany.com
This is one of my favorite kinds of projects to talk about, because it's the kind of thing people don't notice when it's done right, and get shut out by when it's done wrong.

When @downtownfoco came to us, accessibility wasn't a nice-to-have. It's woven into who they are. They've spent decades making downtown Fort Collins a place that welcomes everyone, and they wanted their website to do the same thing. That kind of clarity from a client makes our job easy.

What I wish more business owners understood is that real accessibility isn't a button you add at the end. It's hundreds of small decisions made all the way through the build. It takes knowing how, and honestly, it takes caring enough to.

Interested in an ADA compliant website? DM us or reach out at theminacompany.com
This is one of my favorite kinds of projects to talk about, because it's the kind of thing people don't notice when it's done right, and get shut out by when it's done wrong.

When @downtownfoco came to us, accessibility wasn't a nice-to-have. It's woven into who they are. They've spent decades making downtown Fort Collins a place that welcomes everyone, and they wanted their website to do the same thing. That kind of clarity from a client makes our job easy.

What I wish more business owners understood is that real accessibility isn't a button you add at the end. It's hundreds of small decisions made all the way through the build. It takes knowing how, and honestly, it takes caring enough to.

Interested in an ADA compliant website? DM us or reach out at theminacompany.com
This is one of my favorite kinds of projects to talk about, because it's the kind of thing people don't notice when it's done right, and get shut out by when it's done wrong.

When @downtownfoco came to us, accessibility wasn't a nice-to-have. It's woven into who they are. They've spent decades making downtown Fort Collins a place that welcomes everyone, and they wanted their website to do the same thing. That kind of clarity from a client makes our job easy.

What I wish more business owners understood is that real accessibility isn't a button you add at the end. It's hundreds of small decisions made all the way through the build. It takes knowing how, and honestly, it takes caring enough to.

Interested in an ADA compliant website? DM us or reach out at theminacompany.com
This is one of my favorite kinds of projects to talk about, because it's the kind of thing people don't notice when it's done right, and get shut out by when it's done wrong.

When @downtownfoco came to us, accessibility wasn't a nice-to-have. It's woven into who they are. They've spent decades making downtown Fort Collins a place that welcomes everyone, and they wanted their website to do the same thing. That kind of clarity from a client makes our job easy.

What I wish more business owners understood is that real accessibility isn't a button you add at the end. It's hundreds of small decisions made all the way through the build. It takes knowing how, and honestly, it takes caring enough to.

Interested in an ADA compliant website? DM us or reach out at theminacompany.com
•
Follow
This is one of my favorite kinds of projects to talk about, because it's the kind of thing people don't notice when it's done right, and get shut out by when it's done wrong. When @downtownfoco came to us, accessibility wasn't a nice-to-have. It's woven into who they are. They've spent decades making downtown Fort Collins a place that welcomes everyone, and they wanted their website to do the same thing. That kind of clarity from a client makes our job easy. What I wish more business owners understood is that real accessibility isn't a button you add at the end. It's hundreds of small decisions made all the way through the build. It takes knowing how, and honestly, it takes caring enough to. Interested in an ADA compliant website? DM us or reach out at theminacompany.com
5 days ago
View on Instagram |
2/5
Every business deserves to be seen. Especially the ones giving the most back.

Every dollar a nonprofit puts toward getting seen is a dollar not going to the people they serve, and that's a tradeoff I'd rather they didn't have to make.

So this year we're giving back over $18,000 in marketing services to local nonprofits.

A lot of these organizations work in the fields we already care about and choose to work in. And when we're able to, giving this back just makes sense to us. It means their money can go where it should, straight to the community they serve, instead of to us.

To the organizations we get to work with this year, thank you for letting us be part of it.
•
Follow
Every business deserves to be seen. Especially the ones giving the most back. Every dollar a nonprofit puts toward getting seen is a dollar not going to the people they serve, and that's a tradeoff I'd rather they didn't have to make. So this year we're giving back over $18,000 in marketing services to local nonprofits. A lot of these organizations work in the fields we already care about and choose to work in. And when we're able to, giving this back just makes sense to us. It means their money can go where it should, straight to the community they serve, instead of to us. To the organizations we get to work with this year, thank you for letting us be part of it.
6 days ago
View on Instagram |
3/5
Having numbers and being able to trust them are two very different things.

This is one of those things I can't let go of. It drives me a little crazy that a business can hire good people for every piece of their marketing and still have no idea what's actually working, just because none of it was ever connected. 

And that costs you. It's what keeps you paying for something that isn't pulling its weight, or holding back on the thing that is.

I hate watching business owners spend money they can't trace. It's honestly why we run Mina the way we do, in every part of it. The flexible contracts, never pushing spend you don't need, and this too. I don't want you throwing money at marketing and hoping. I want you to know.

If you're tired of guessing, let's build marketing you can actually see. DM us or reach out at theminacompany.com
Having numbers and being able to trust them are two very different things.

This is one of those things I can't let go of. It drives me a little crazy that a business can hire good people for every piece of their marketing and still have no idea what's actually working, just because none of it was ever connected. 

And that costs you. It's what keeps you paying for something that isn't pulling its weight, or holding back on the thing that is.

I hate watching business owners spend money they can't trace. It's honestly why we run Mina the way we do, in every part of it. The flexible contracts, never pushing spend you don't need, and this too. I don't want you throwing money at marketing and hoping. I want you to know.

If you're tired of guessing, let's build marketing you can actually see. DM us or reach out at theminacompany.com
Having numbers and being able to trust them are two very different things.

This is one of those things I can't let go of. It drives me a little crazy that a business can hire good people for every piece of their marketing and still have no idea what's actually working, just because none of it was ever connected. 

And that costs you. It's what keeps you paying for something that isn't pulling its weight, or holding back on the thing that is.

I hate watching business owners spend money they can't trace. It's honestly why we run Mina the way we do, in every part of it. The flexible contracts, never pushing spend you don't need, and this too. I don't want you throwing money at marketing and hoping. I want you to know.

If you're tired of guessing, let's build marketing you can actually see. DM us or reach out at theminacompany.com
Having numbers and being able to trust them are two very different things.

This is one of those things I can't let go of. It drives me a little crazy that a business can hire good people for every piece of their marketing and still have no idea what's actually working, just because none of it was ever connected. 

And that costs you. It's what keeps you paying for something that isn't pulling its weight, or holding back on the thing that is.

I hate watching business owners spend money they can't trace. It's honestly why we run Mina the way we do, in every part of it. The flexible contracts, never pushing spend you don't need, and this too. I don't want you throwing money at marketing and hoping. I want you to know.

If you're tired of guessing, let's build marketing you can actually see. DM us or reach out at theminacompany.com
Having numbers and being able to trust them are two very different things.

This is one of those things I can't let go of. It drives me a little crazy that a business can hire good people for every piece of their marketing and still have no idea what's actually working, just because none of it was ever connected. 

And that costs you. It's what keeps you paying for something that isn't pulling its weight, or holding back on the thing that is.

I hate watching business owners spend money they can't trace. It's honestly why we run Mina the way we do, in every part of it. The flexible contracts, never pushing spend you don't need, and this too. I don't want you throwing money at marketing and hoping. I want you to know.

If you're tired of guessing, let's build marketing you can actually see. DM us or reach out at theminacompany.com
Having numbers and being able to trust them are two very different things.

This is one of those things I can't let go of. It drives me a little crazy that a business can hire good people for every piece of their marketing and still have no idea what's actually working, just because none of it was ever connected. 

And that costs you. It's what keeps you paying for something that isn't pulling its weight, or holding back on the thing that is.

I hate watching business owners spend money they can't trace. It's honestly why we run Mina the way we do, in every part of it. The flexible contracts, never pushing spend you don't need, and this too. I don't want you throwing money at marketing and hoping. I want you to know.

If you're tired of guessing, let's build marketing you can actually see. DM us or reach out at theminacompany.com
Having numbers and being able to trust them are two very different things.

This is one of those things I can't let go of. It drives me a little crazy that a business can hire good people for every piece of their marketing and still have no idea what's actually working, just because none of it was ever connected. 

And that costs you. It's what keeps you paying for something that isn't pulling its weight, or holding back on the thing that is.

I hate watching business owners spend money they can't trace. It's honestly why we run Mina the way we do, in every part of it. The flexible contracts, never pushing spend you don't need, and this too. I don't want you throwing money at marketing and hoping. I want you to know.

If you're tired of guessing, let's build marketing you can actually see. DM us or reach out at theminacompany.com
•
Follow
Having numbers and being able to trust them are two very different things. This is one of those things I can't let go of. It drives me a little crazy that a business can hire good people for every piece of their marketing and still have no idea what's actually working, just because none of it was ever connected. And that costs you. It's what keeps you paying for something that isn't pulling its weight, or holding back on the thing that is. I hate watching business owners spend money they can't trace. It's honestly why we run Mina the way we do, in every part of it. The flexible contracts, never pushing spend you don't need, and this too. I don't want you throwing money at marketing and hoping. I want you to know. If you're tired of guessing, let's build marketing you can actually see. DM us or reach out at theminacompany.com
7 days ago
View on Instagram |
4/5
The kids are back in school and for the first time in months, you can hear yourself think.

So what are you going to do with that bandwidth? 

Here's what we'd suggest: don't fill it with marketing. Fall is when the smartest businesses hand their marketing off, because the timing matters more than most people realize. 

Your clients just got their time back too. Fall is when people finally take action on the things they've been putting off all summer, whether that's booking the appointment, scheduling the consultation, or finally hiring the expert. 

And with consumers projected to spend $109 billion with small businesses this holiday season, nearly a third of them in October, the window is now. The businesses that show up when people start searching are the ones that put their strategy in place today, not in November when it's too late to build momentum.

Let us handle the marketing. You get back to the work you love, or honestly, just enjoy the quiet.

Ready to make fall count? DM us or visit theminacompany.com
•
Follow
The kids are back in school and for the first time in months, you can hear yourself think. So what are you going to do with that bandwidth? Here's what we'd suggest: don't fill it with marketing. Fall is when the smartest businesses hand their marketing off, because the timing matters more than most people realize. Your clients just got their time back too. Fall is when people finally take action on the things they've been putting off all summer, whether that's booking the appointment, scheduling the consultation, or finally hiring the expert. And with consumers projected to spend $109 billion with small businesses this holiday season, nearly a third of them in October, the window is now. The businesses that show up when people start searching are the ones that put their strategy in place today, not in November when it's too late to build momentum. Let us handle the marketing. You get back to the work you love, or honestly, just enjoy the quiet. Ready to make fall count? DM us or visit theminacompany.com
2 weeks ago
View on Instagram |
5/5
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