The simple answer is, YES! But to be honest, it’s a long game; one that will 100% pay off with time. It’s so important, that we don’t build websites without it.
So does being on the top of search results really help your business? Think about it, when you search anything on Google, how often do you go to page 2? The answer is only 6% of people ever go to page 2, so if you’re not featured on the first page the of getting new clients or customers to your website is extremely low.
Why is SEO important?
Everyone from Grandma to your Gen-Z niece is searching online nowadays. With the turn of events over the last few years, we have all seen how vital it is to have an online presence that allows your customers to find easily you when searching for your products or services.
Why do search rankings matter?
Did you know 75% of people do not scroll past the first page of search results? That stat might sting a little, but think about your own search habits; do YOU go to page 3 of Google when looking for a plumber? If you don’t, why would you expect your customers to? That’s why it’s critical that your business can be found on the first page of search results.
Is monthly SEO maintenance really necessary? Can’t you just set it up and let it be?
Again: we wish! An SEO setup gives your website a strong foundation and a jump-start to begin rising in search results, but monthly maintenance is really the key to sustainable growth. It’s critical to keep updating your SEO as your website changes and as search trends evolve.
I’m just a local business, do I really need SEO?
We get this question a lot, and the short answer is YES! Small, local businesses are the ones who need SEO the most in order to compete with big-name brands. Without a strong online presence, your chances of new customers finding you is slim to none unless they happen to stumble upon your storefront (which we don’t recommend counting on!).
If you set up my SEO, will I jump to the first page of Google search results instantly?
Ahh…if only! That would make our job so easy. We’ll be honest with you, SEO is a long game and seeing results takes time. We typically tell our clients to expect not to see much movement for the first 3 months after your SEO setup, and then after that to expect slow growth month over month (as long as you’re doing monthly maintenance, that is!).
How do I know if my website already has good SEO?
Let us check! After our initial phone call, we’ll do a free audit to check your website’s SEO status and look for any issues that might be arising. We’ll be 100% transparent with you; if you already have a strong SEO setup, we’ll let you know and won’t push you into any services that you don’t actually need!