Blossom Chiropractic
Blossom Chiropractic is a family-focused wellness clinic offering prenatal and pediatric care. They needed a strategy to help them grow visibility in their local community and attract more aligned patients.
The Challenge
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Like many small chiro practices, Blossom had a beautiful mission but little marketing support. They weren’t showing up well on Google, they were struggling to beat their competitors, and needed help being found online. They wanted more clarity, more local reach, and a way to attract patients who aligned with their values.
Before teaming up with us, this small business was bringing in about 100 visitors a month from organic search. Not bad… but not exactly traffic jam-level. Fast forward, and they’re now cruising past 230+ organic visitors each month, a 130% increase.
Our Strategy
Over the past year, The Mina Company provided:
Monthly SEO support: keyword tracking, on-page updates, blog content, and visibility reports
Google + Meta ads management: for prenatal, pediatric, and general chiropractic services
Content planning: educational blog content designed to support search and trust
Geo-targeted campaigns: for both St. Pete and Orlando locations
Regular reporting & optimization to shift spend toward high-performing keywords and campaigns
THE IMPACT: Blossom’s digital presence now reflects the quality and care of their in-person services. With strong Google visibility, clear content, and reliable ad traffic, they’ve been able to grow their patient base — and adapt campaigns to seasonality, events, and new services.
The Results
Organic Search Growth:
- Search visibility increased +50% year-over-year
- Website traffic grew by +20.76% YoY
- Over 200 organic visits/month from local search
- Multiple high-value keywords moved to page 1 on Google, including:
- “Prenatal chiropractor Orlando” (+41)
“Family chiropractor near me” (+12)
“Fertility chiropractic” (+48)
Ad Performance Highlights:
Google Ads consistently delivered 8–10 conversions/month with CPC as low as $37.14
Meta campaigns generated 15–20 leads per campaign at a cost of $12–$67 per lead
Website Conversion & Engagement:
Average website conversion rate: 2–3.7%
Peak appointment bookings: 72 in June (+80% MoM)
Bounce rates held steady under 10%, signaling healthy site engagement
Blog content consistently drew views and supported SEO across core services
What kind of results can chiropractors expect from SEO?
At The Mina Company, we don’t just run ads or write blogs — we build full-spectrum marketing strategies that help chiropractors and wellness providers grow with clarity, connection, and consistent results. Whether you’re looking to increase your Google rankings, attract more prenatal or pediatric clients, or launch a second location, we bring a blend of strategy, content, and care that makes your brand stand out. Our SEO and digital ad support is designed specifically for service-based businesses in the health and wellness space — because we know your work is personal, and your marketing should be too.
