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Business Development Marketing

How to Plan a Marketing Promotions Calendar

April 24, 2023

Have you ever sat down to plan out your sales, promotions, or events and ended up just staring at a blank screen for hours? Or, better yet, have you never even tried to plan ahead and have just been winging it every time? 

how to plan a marketing promotions calendar

Friend, this is your chance to reduce that anxiety and set yourself up for success by planning promotions for the next quarter or year ahead of time! Promotions go hand-in-hand to support your financials, a.k.a. how your business continues to live, so they’re an essential part of any successful business. 

We encourage people to plan their promotions a little differently than you might think; rather than basing it solely on financial goals, we recommend planning the specific dates of your promotions around your personal life – if your calendar is packed, you won’t have time to dedicate to that promotion to make it run smoothly. Plan financials first so you have a roadmap of how you can support those goals, but use your personal life and cyclical map to guide the specifics – you’ll be amazed at how smoothly it can come together!

Tune in to learn how to identify your marketing platforms, set deadlines, plan it out week by week, and put it in your calendar to set yourself up for your best year yet.

Tune in now!

Download our Marketing Promotions Planner: https://bit.ly/promo-planner 

Download our Financial Forecasting Guide: https://bit.ly/fin-forecast 

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Your brand photos are not just for your website. They are for everything your brand touches.

From digital presence to marketing and beyond, strong photography creates cohesion, trust, and clarity in how your business is perceived.

Sharing a recent shoot with Chariot Law Firm as an example of intentional, versatile brand imagery in action.

If your visuals need to do more than sit on a page, The Mina Company can help create photography that is built to support your brand everywhere it shows up → theminacompany.com
Your brand photos are not just for your website. They are for everything your brand touches.

From digital presence to marketing and beyond, strong photography creates cohesion, trust, and clarity in how your business is perceived.

Sharing a recent shoot with Chariot Law Firm as an example of intentional, versatile brand imagery in action.

If your visuals need to do more than sit on a page, The Mina Company can help create photography that is built to support your brand everywhere it shows up → theminacompany.com
Your brand photos are not just for your website. They are for everything your brand touches.

From digital presence to marketing and beyond, strong photography creates cohesion, trust, and clarity in how your business is perceived.

Sharing a recent shoot with Chariot Law Firm as an example of intentional, versatile brand imagery in action.

If your visuals need to do more than sit on a page, The Mina Company can help create photography that is built to support your brand everywhere it shows up → theminacompany.com
Your brand photos are not just for your website. They are for everything your brand touches.

From digital presence to marketing and beyond, strong photography creates cohesion, trust, and clarity in how your business is perceived.

Sharing a recent shoot with Chariot Law Firm as an example of intentional, versatile brand imagery in action.

If your visuals need to do more than sit on a page, The Mina Company can help create photography that is built to support your brand everywhere it shows up → theminacompany.com
Your brand photos are not just for your website. They are for everything your brand touches.

From digital presence to marketing and beyond, strong photography creates cohesion, trust, and clarity in how your business is perceived.

Sharing a recent shoot with Chariot Law Firm as an example of intentional, versatile brand imagery in action.

If your visuals need to do more than sit on a page, The Mina Company can help create photography that is built to support your brand everywhere it shows up → theminacompany.com
Your brand photos are not just for your website. They are for everything your brand touches.

From digital presence to marketing and beyond, strong photography creates cohesion, trust, and clarity in how your business is perceived.

Sharing a recent shoot with Chariot Law Firm as an example of intentional, versatile brand imagery in action.

If your visuals need to do more than sit on a page, The Mina Company can help create photography that is built to support your brand everywhere it shows up → theminacompany.com
Your brand photos are not just for your website. They are for everything your brand touches.

From digital presence to marketing and beyond, strong photography creates cohesion, trust, and clarity in how your business is perceived.

Sharing a recent shoot with Chariot Law Firm as an example of intentional, versatile brand imagery in action.

If your visuals need to do more than sit on a page, The Mina Company can help create photography that is built to support your brand everywhere it shows up → theminacompany.com
Your brand photos are not just for your website. They are for everything your brand touches.

From digital presence to marketing and beyond, strong photography creates cohesion, trust, and clarity in how your business is perceived.

Sharing a recent shoot with Chariot Law Firm as an example of intentional, versatile brand imagery in action.

If your visuals need to do more than sit on a page, The Mina Company can help create photography that is built to support your brand everywhere it shows up → theminacompany.com
Your brand photos are not just for your website. They are for everything your brand touches.

From digital presence to marketing and beyond, strong photography creates cohesion, trust, and clarity in how your business is perceived.

Sharing a recent shoot with Chariot Law Firm as an example of intentional, versatile brand imagery in action.

If your visuals need to do more than sit on a page, The Mina Company can help create photography that is built to support your brand everywhere it shows up → theminacompany.com
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Your brand photos are not just for your website. They are for everything your brand touches. From digital presence to marketing and beyond, strong photography creates cohesion, trust, and clarity in how your business is perceived. Sharing a recent shoot with Chariot Law Firm as an example of intentional, versatile brand imagery in action. If your visuals need to do more than sit on a page, The Mina Company can help create photography that is built to support your brand everywhere it shows up → theminacompany.com
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I’ve noticed that the business world often rewards speed and doing more rather than paying attention. What it really needs is feminine energy. 

It needs intuition, careful observation, and clear analysis. That kind of energy shows up in the questions we ask, the small patterns we notice, and the choices we make with intention. It isn’t soft or secondary. It’s thoughtful, grounded, and powerful in ways that often get overlooked.

Explore our approach to strategic, intuitive business theminacompany.com/intuitive-business-strategy
I’ve noticed that the business world often rewards speed and doing more rather than paying attention. What it really needs is feminine energy. 

It needs intuition, careful observation, and clear analysis. That kind of energy shows up in the questions we ask, the small patterns we notice, and the choices we make with intention. It isn’t soft or secondary. It’s thoughtful, grounded, and powerful in ways that often get overlooked.

Explore our approach to strategic, intuitive business theminacompany.com/intuitive-business-strategy
I’ve noticed that the business world often rewards speed and doing more rather than paying attention. What it really needs is feminine energy. 

It needs intuition, careful observation, and clear analysis. That kind of energy shows up in the questions we ask, the small patterns we notice, and the choices we make with intention. It isn’t soft or secondary. It’s thoughtful, grounded, and powerful in ways that often get overlooked.

Explore our approach to strategic, intuitive business theminacompany.com/intuitive-business-strategy
I’ve noticed that the business world often rewards speed and doing more rather than paying attention. What it really needs is feminine energy. 

It needs intuition, careful observation, and clear analysis. That kind of energy shows up in the questions we ask, the small patterns we notice, and the choices we make with intention. It isn’t soft or secondary. It’s thoughtful, grounded, and powerful in ways that often get overlooked.

Explore our approach to strategic, intuitive business theminacompany.com/intuitive-business-strategy
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I’ve noticed that the business world often rewards speed and doing more rather than paying attention. What it really needs is feminine energy. It needs intuition, careful observation, and clear analysis. That kind of energy shows up in the questions we ask, the small patterns we notice, and the choices we make with intention. It isn’t soft or secondary. It’s thoughtful, grounded, and powerful in ways that often get overlooked. Explore our approach to strategic, intuitive business theminacompany.com/intuitive-business-strategy
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A look at the tools that support how I work day to day as a CMO. From strategy and content research to communication and scheduling, these are the platforms I rely on to stay organized, move faster, and keep execution simple.

Let us handle the strategy, tools, and execution → theminacompany.com
A look at the tools that support how I work day to day as a CMO. From strategy and content research to communication and scheduling, these are the platforms I rely on to stay organized, move faster, and keep execution simple.

Let us handle the strategy, tools, and execution → theminacompany.com
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Let us handle the strategy, tools, and execution → theminacompany.com
A look at the tools that support how I work day to day as a CMO. From strategy and content research to communication and scheduling, these are the platforms I rely on to stay organized, move faster, and keep execution simple.

Let us handle the strategy, tools, and execution → theminacompany.com
A look at the tools that support how I work day to day as a CMO. From strategy and content research to communication and scheduling, these are the platforms I rely on to stay organized, move faster, and keep execution simple.

Let us handle the strategy, tools, and execution → theminacompany.com
A look at the tools that support how I work day to day as a CMO. From strategy and content research to communication and scheduling, these are the platforms I rely on to stay organized, move faster, and keep execution simple.

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One blog post. One keyword. That’s all it took to drive the majority of this client’s online sales. By identifying a niche keyword and building both content and ad campaigns around it, we were able to create consistent, reliable sales. It’s a simple approach, but it works because it’s based on observation, data, and knowing where to focus energy. This is the kind of clarity we bring to every project.

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One blog post. One keyword. That’s all it took to drive the majority of this client’s online sales. By identifying a niche keyword and building both content and ad campaigns around it, we were able to create consistent, reliable sales. It’s a simple approach, but it works because it’s based on observation, data, and knowing where to focus energy. This is the kind of clarity we bring to every project. Check out our full list of services at theminacompany.com
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