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Business Development Marketing

How to Plan a Marketing Promotions Calendar

April 24, 2023

Have you ever sat down to plan out your sales, promotions, or events and ended up just staring at a blank screen for hours? Or, better yet, have you never even tried to plan ahead and have just been winging it every time? 

how to plan a marketing promotions calendar

Friend, this is your chance to reduce that anxiety and set yourself up for success by planning promotions for the next quarter or year ahead of time! Promotions go hand-in-hand to support your financials, a.k.a. how your business continues to live, so they’re an essential part of any successful business. 

We encourage people to plan their promotions a little differently than you might think; rather than basing it solely on financial goals, we recommend planning the specific dates of your promotions around your personal life – if your calendar is packed, you won’t have time to dedicate to that promotion to make it run smoothly. Plan financials first so you have a roadmap of how you can support those goals, but use your personal life and cyclical map to guide the specifics – you’ll be amazed at how smoothly it can come together!

Tune in to learn how to identify your marketing platforms, set deadlines, plan it out week by week, and put it in your calendar to set yourself up for your best year yet.

Tune in now!

Download our Marketing Promotions Planner: https://bit.ly/promo-planner 

Download our Financial Forecasting Guide: https://bit.ly/fin-forecast 

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Minimum spends that don't fit your budget, contracts that keep running even when business slows down, and you have no idea if they're even working.

That's not how we do it. We built our ads model around the reality of running a small business, because we are one. Your budget isn't the same every month. Your busy season looks different than your slow season. Some months you're ready to go all in, and some months you just need to pause and catch your breath.

We work with all of it. No minimums, no long-term contracts, no pressure. Just a strategy built around what you actually have to work with and results that give you the room to grow.

How can we help you? Send us a DM or visit theminacompany.com
Most agencies do lock you in. 

Minimum spends that don't fit your budget, contracts that keep running even when business slows down, and you have no idea if they're even working.

That's not how we do it. We built our ads model around the reality of running a small business, because we are one. Your budget isn't the same every month. Your busy season looks different than your slow season. Some months you're ready to go all in, and some months you just need to pause and catch your breath.

We work with all of it. No minimums, no long-term contracts, no pressure. Just a strategy built around what you actually have to work with and results that give you the room to grow.

How can we help you? Send us a DM or visit theminacompany.com
Most agencies do lock you in. 

Minimum spends that don't fit your budget, contracts that keep running even when business slows down, and you have no idea if they're even working.

That's not how we do it. We built our ads model around the reality of running a small business, because we are one. Your budget isn't the same every month. Your busy season looks different than your slow season. Some months you're ready to go all in, and some months you just need to pause and catch your breath.

We work with all of it. No minimums, no long-term contracts, no pressure. Just a strategy built around what you actually have to work with and results that give you the room to grow.

How can we help you? Send us a DM or visit theminacompany.com
Most agencies do lock you in. 

Minimum spends that don't fit your budget, contracts that keep running even when business slows down, and you have no idea if they're even working.

That's not how we do it. We built our ads model around the reality of running a small business, because we are one. Your budget isn't the same every month. Your busy season looks different than your slow season. Some months you're ready to go all in, and some months you just need to pause and catch your breath.

We work with all of it. No minimums, no long-term contracts, no pressure. Just a strategy built around what you actually have to work with and results that give you the room to grow.

How can we help you? Send us a DM or visit theminacompany.com
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Most agencies do lock you in. Minimum spends that don't fit your budget, contracts that keep running even when business slows down, and you have no idea if they're even working. That's not how we do it. We built our ads model around the reality of running a small business, because we are one. Your budget isn't the same every month. Your busy season looks different than your slow season. Some months you're ready to go all in, and some months you just need to pause and catch your breath. We work with all of it. No minimums, no long-term contracts, no pressure. Just a strategy built around what you actually have to work with and results that give you the room to grow. How can we help you? Send us a DM or visit theminacompany.com
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A brand should do the same thing a good financial advisor does — build trust.

 @rtiwealth  came to us ready to level up their brand identity. The foundation was already solid with decades of experience, a team built around integrity, and a genuine commitment to their clients' futures. They just needed a brand that reflected all of that from the first impression.

We refined the visual identity to feel more elevated, sophisticated, and in line with the caliber of work they do. Because when you're helping people build generational wealth, your brand needs to show up with the same weight.

Swipe to see the work.

Ready to give you brand the lift it needs? DM us or visit theminacompany.com
A brand should do the same thing a good financial advisor does — build trust.

 @rtiwealth  came to us ready to level up their brand identity. The foundation was already solid with decades of experience, a team built around integrity, and a genuine commitment to their clients' futures. They just needed a brand that reflected all of that from the first impression.

We refined the visual identity to feel more elevated, sophisticated, and in line with the caliber of work they do. Because when you're helping people build generational wealth, your brand needs to show up with the same weight.

Swipe to see the work.

Ready to give you brand the lift it needs? DM us or visit theminacompany.com
A brand should do the same thing a good financial advisor does — build trust.

 @rtiwealth  came to us ready to level up their brand identity. The foundation was already solid with decades of experience, a team built around integrity, and a genuine commitment to their clients' futures. They just needed a brand that reflected all of that from the first impression.

We refined the visual identity to feel more elevated, sophisticated, and in line with the caliber of work they do. Because when you're helping people build generational wealth, your brand needs to show up with the same weight.

Swipe to see the work.

Ready to give you brand the lift it needs? DM us or visit theminacompany.com
A brand should do the same thing a good financial advisor does — build trust.

 @rtiwealth  came to us ready to level up their brand identity. The foundation was already solid with decades of experience, a team built around integrity, and a genuine commitment to their clients' futures. They just needed a brand that reflected all of that from the first impression.

We refined the visual identity to feel more elevated, sophisticated, and in line with the caliber of work they do. Because when you're helping people build generational wealth, your brand needs to show up with the same weight.

Swipe to see the work.

Ready to give you brand the lift it needs? DM us or visit theminacompany.com
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A brand should do the same thing a good financial advisor does — build trust. @rtiwealth came to us ready to level up their brand identity. The foundation was already solid with decades of experience, a team built around integrity, and a genuine commitment to their clients' futures. They just needed a brand that reflected all of that from the first impression. We refined the visual identity to feel more elevated, sophisticated, and in line with the caliber of work they do. Because when you're helping people build generational wealth, your brand needs to show up with the same weight. Swipe to see the work. Ready to give you brand the lift it needs? DM us or visit theminacompany.com
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