The Mina Company

  • Who We Are
    • About
  • Services
    • At a Glance
    • AI Implementation
    • Digital Advertising
    • Logo + Graphic Design
    • SEO
    • Social Media
    • Website Development
  • Industries We Serve
    • Home Builders & Trades
    • Service-Based Businesses
    • Chiropractic
    • Wellness & Therapy
    • Birth & Perinatal
    • Coaches & Memberships
  • Intuitive Business Strategy
  • News + Resources
  • Contact
Business Development Marketing

How to Plan a Marketing Promotions Calendar

April 24, 2023

Have you ever sat down to plan out your sales, promotions, or events and ended up just staring at a blank screen for hours? Or, better yet, have you never even tried to plan ahead and have just been winging it every time? 

how to plan a marketing promotions calendar

Friend, this is your chance to reduce that anxiety and set yourself up for success by planning promotions for the next quarter or year ahead of time! Promotions go hand-in-hand to support your financials, a.k.a. how your business continues to live, so they’re an essential part of any successful business. 

We encourage people to plan their promotions a little differently than you might think; rather than basing it solely on financial goals, we recommend planning the specific dates of your promotions around your personal life – if your calendar is packed, you won’t have time to dedicate to that promotion to make it run smoothly. Plan financials first so you have a roadmap of how you can support those goals, but use your personal life and cyclical map to guide the specifics – you’ll be amazed at how smoothly it can come together!

Tune in to learn how to identify your marketing platforms, set deadlines, plan it out week by week, and put it in your calendar to set yourself up for your best year yet.

Tune in now!

Download our Marketing Promotions Planner: https://bit.ly/promo-planner 

Download our Financial Forecasting Guide: https://bit.ly/fin-forecast 

Share

You May Also Like

The Essential Business Forecast Guide

February 25, 2022

A Wild & Crazy Journey into Entrepreneurship

July 28, 2022

How to Thrive in Your Business through Cycle Mapping

August 3, 2022

Using Personality Evaluations to Optimize Your Workflow, Staff, & Clients

August 10, 2022
Previous Post
Normalizing Failure as a Business Owner
Next Post
2023 Social Media Tips from Marketing Professionals

Follow us on the gram!

Your brand photos are not just for your website, they support everything your business touches.

This recent shoot with Lighthouse Wholehealth was designed to reflect more than just their space. It was about capturing the experience they create for their clients—care, connection, and support.

When visuals are done intentionally, they bring consistency to your marketing and make it easier for people to understand and trust your brand.

This is something we guide our clients through regularly—because strong visuals aren’t an extra. They’re foundational.

Visit theminacompany.com to learn more
Your brand photos are not just for your website, they support everything your business touches.

This recent shoot with Lighthouse Wholehealth was designed to reflect more than just their space. It was about capturing the experience they create for their clients—care, connection, and support.

When visuals are done intentionally, they bring consistency to your marketing and make it easier for people to understand and trust your brand.

This is something we guide our clients through regularly—because strong visuals aren’t an extra. They’re foundational.

Visit theminacompany.com to learn more
Your brand photos are not just for your website, they support everything your business touches.

This recent shoot with Lighthouse Wholehealth was designed to reflect more than just their space. It was about capturing the experience they create for their clients—care, connection, and support.

When visuals are done intentionally, they bring consistency to your marketing and make it easier for people to understand and trust your brand.

This is something we guide our clients through regularly—because strong visuals aren’t an extra. They’re foundational.

Visit theminacompany.com to learn more
Your brand photos are not just for your website, they support everything your business touches.

This recent shoot with Lighthouse Wholehealth was designed to reflect more than just their space. It was about capturing the experience they create for their clients—care, connection, and support.

When visuals are done intentionally, they bring consistency to your marketing and make it easier for people to understand and trust your brand.

This is something we guide our clients through regularly—because strong visuals aren’t an extra. They’re foundational.

Visit theminacompany.com to learn more
Your brand photos are not just for your website, they support everything your business touches.

This recent shoot with Lighthouse Wholehealth was designed to reflect more than just their space. It was about capturing the experience they create for their clients—care, connection, and support.

When visuals are done intentionally, they bring consistency to your marketing and make it easier for people to understand and trust your brand.

This is something we guide our clients through regularly—because strong visuals aren’t an extra. They’re foundational.

Visit theminacompany.com to learn more
Your brand photos are not just for your website, they support everything your business touches.

This recent shoot with Lighthouse Wholehealth was designed to reflect more than just their space. It was about capturing the experience they create for their clients—care, connection, and support.

When visuals are done intentionally, they bring consistency to your marketing and make it easier for people to understand and trust your brand.

This is something we guide our clients through regularly—because strong visuals aren’t an extra. They’re foundational.

Visit theminacompany.com to learn more
Your brand photos are not just for your website, they support everything your business touches.

This recent shoot with Lighthouse Wholehealth was designed to reflect more than just their space. It was about capturing the experience they create for their clients—care, connection, and support.

When visuals are done intentionally, they bring consistency to your marketing and make it easier for people to understand and trust your brand.

This is something we guide our clients through regularly—because strong visuals aren’t an extra. They’re foundational.

Visit theminacompany.com to learn more
Your brand photos are not just for your website, they support everything your business touches.

This recent shoot with Lighthouse Wholehealth was designed to reflect more than just their space. It was about capturing the experience they create for their clients—care, connection, and support.

When visuals are done intentionally, they bring consistency to your marketing and make it easier for people to understand and trust your brand.

This is something we guide our clients through regularly—because strong visuals aren’t an extra. They’re foundational.

Visit theminacompany.com to learn more
Your brand photos are not just for your website, they support everything your business touches.

This recent shoot with Lighthouse Wholehealth was designed to reflect more than just their space. It was about capturing the experience they create for their clients—care, connection, and support.

When visuals are done intentionally, they bring consistency to your marketing and make it easier for people to understand and trust your brand.

This is something we guide our clients through regularly—because strong visuals aren’t an extra. They’re foundational.

Visit theminacompany.com to learn more
•
Follow
Your brand photos are not just for your website, they support everything your business touches. This recent shoot with Lighthouse Wholehealth was designed to reflect more than just their space. It was about capturing the experience they create for their clients—care, connection, and support. When visuals are done intentionally, they bring consistency to your marketing and make it easier for people to understand and trust your brand. This is something we guide our clients through regularly—because strong visuals aren’t an extra. They’re foundational. Visit theminacompany.com to learn more
2 days ago
View on Instagram |
1/5
Season 2 Ep. 1 out now!

Listen everywhere you get your podcasts.
•
Follow
Season 2 Ep. 1 out now! Listen everywhere you get your podcasts.
3 days ago
View on Instagram |
2/5
Blogging is one of the most underutilized tools when it comes to long-term visibility.

It’s not just about having content on your website—it’s about creating entry points for people to find you when they’re actively searching for what you offer.

The businesses that see results from blogging aren’t the ones posting the most. They’re the ones posting strategically and consistently over time.

If you want a blogging strategy that actually supports your visibility and growth, The Mina Company can help → theminacompany.com
Blogging is one of the most underutilized tools when it comes to long-term visibility.

It’s not just about having content on your website—it’s about creating entry points for people to find you when they’re actively searching for what you offer.

The businesses that see results from blogging aren’t the ones posting the most. They’re the ones posting strategically and consistently over time.

If you want a blogging strategy that actually supports your visibility and growth, The Mina Company can help → theminacompany.com
Blogging is one of the most underutilized tools when it comes to long-term visibility.

It’s not just about having content on your website—it’s about creating entry points for people to find you when they’re actively searching for what you offer.

The businesses that see results from blogging aren’t the ones posting the most. They’re the ones posting strategically and consistently over time.

If you want a blogging strategy that actually supports your visibility and growth, The Mina Company can help → theminacompany.com
•
Follow
Blogging is one of the most underutilized tools when it comes to long-term visibility. It’s not just about having content on your website—it’s about creating entry points for people to find you when they’re actively searching for what you offer. The businesses that see results from blogging aren’t the ones posting the most. They’re the ones posting strategically and consistently over time. If you want a blogging strategy that actually supports your visibility and growth, The Mina Company can help → theminacompany.com
4 days ago
View on Instagram |
3/5
Seven years of building something that didn’t fully exist yet, but I knew it could.

What started as marketing services has grown into something much more intentional. Strategy, clarity, and helping business owners understand what actually works.

There have been seasons where things felt aligned and seasons where I had to completely rethink what this business was becoming. Both mattered.

The Mina Company has never been about doing more marketing. It’s about doing the right marketing in a way that actually supports the business behind it.

I’m incredibly grateful for every client who has trusted me in that process.

Seven years in, and still growing!! 🥳

Be a part of the next 7 years → theminacompany.com
•
Follow
Seven years of building something that didn’t fully exist yet, but I knew it could. What started as marketing services has grown into something much more intentional. Strategy, clarity, and helping business owners understand what actually works. There have been seasons where things felt aligned and seasons where I had to completely rethink what this business was becoming. Both mattered. The Mina Company has never been about doing more marketing. It’s about doing the right marketing in a way that actually supports the business behind it. I’m incredibly grateful for every client who has trusted me in that process. Seven years in, and still growing!! 🥳 Be a part of the next 7 years → theminacompany.com
1 week ago
View on Instagram |
4/5
Season 2 of Breaking Through is here! 🎙️ 🎉

The first episode is a very real, honest conversation about something we don’t talk about enough in business—what happens when the person who built it needs to step away.

Burnout, capacity, identity, and the reality of running something that depends on you.

This episode isn’t about having it all figured out. It’s about what actually happens behind the scenes, and what you learn when you give yourself space.

Listen to Season 2, Episode 1 everywhere you listen to podcasts!
•
Follow
Season 2 of Breaking Through is here! 🎙️ 🎉 The first episode is a very real, honest conversation about something we don’t talk about enough in business—what happens when the person who built it needs to step away. Burnout, capacity, identity, and the reality of running something that depends on you. This episode isn’t about having it all figured out. It’s about what actually happens behind the scenes, and what you learn when you give yourself space. Listen to Season 2, Episode 1 everywhere you listen to podcasts!
1 week ago
View on Instagram |
5/5
@TheMinaCompany

Copyright © 2026 The Mina Company. All Rights Reserved.Site Powered by Pix & Hue.