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Making the Leap Before You’re Ready

August 24, 2022
making the leap in business as a female entrepreneur

Today we’re talking about something I’m sure you’ve seen in quotes all over Instagram, heard in motivational speeches, heck, maybe it’s even on your coffee mug: Doing the next big thing before you’re ready. 

Even though we’ve all heard it before, have you ever stopped to think: what would this look like in my life right now? What have I been holding off on because I’m scared? 

We can tend to sabotage ourselves by asking the dreaded question: “What if?”

And if you ask me, there are two types of people in this crazy business world: people who set the “what if” aside and do it anyway and others who let the “what if” eat them up.

In my experience with my own business, every time we’ve experienced growth it was the result of taking one big, uncomfortable leap. Our business is growing a lot right now, but every time we take on another contractor it still feels really uncomfortable. It never gets easier, but I can look back at my track record and see that these big leaps are what let us grow even more. 

So, how do you push past the fear and dive in anyway? It’s not by just throwing caution to the wind and jumping in blindly; the best way to move forward with confidence is by strategically making educated decisions on how to get to your next step.

Tune into the episode to hear how I grew my agency one scary step at a time and how I had to grow accustomed to the idea of failure. Part of trying is failing, but I don’t let my brain get stuck there; they’re lessons that guide me on what to do differently next time. 

listen in!

Resources: 

The Ed Mylett Show

The Power of One More by Ed Mylett

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Every business deserves to be seen. Especially the ones giving the most back.

Every dollar a nonprofit puts toward getting seen is a dollar not going to the people they serve, and that's a tradeoff I'd rather they didn't have to make.

So this year we're giving back over $18,000 in marketing services to local nonprofits.

A lot of these organizations work in the fields we already care about and choose to work in. And when we're able to, giving this back just makes sense to us. It means their money can go where it should, straight to the community they serve, instead of to us.

To the organizations we get to work with this year, thank you for letting us be part of it.
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Every business deserves to be seen. Especially the ones giving the most back. Every dollar a nonprofit puts toward getting seen is a dollar not going to the people they serve, and that's a tradeoff I'd rather they didn't have to make. So this year we're giving back over $18,000 in marketing services to local nonprofits. A lot of these organizations work in the fields we already care about and choose to work in. And when we're able to, giving this back just makes sense to us. It means their money can go where it should, straight to the community they serve, instead of to us. To the organizations we get to work with this year, thank you for letting us be part of it.
1 day ago
View on Instagram |
1/5
Having numbers and being able to trust them are two very different things.

This is one of those things I can't let go of. It drives me a little crazy that a business can hire good people for every piece of their marketing and still have no idea what's actually working, just because none of it was ever connected. 

And that costs you. It's what keeps you paying for something that isn't pulling its weight, or holding back on the thing that is.

I hate watching business owners spend money they can't trace. It's honestly why we run Mina the way we do, in every part of it. The flexible contracts, never pushing spend you don't need, and this too. I don't want you throwing money at marketing and hoping. I want you to know.

If you're tired of guessing, let's build marketing you can actually see. DM us or reach out at theminacompany.com
Having numbers and being able to trust them are two very different things.

This is one of those things I can't let go of. It drives me a little crazy that a business can hire good people for every piece of their marketing and still have no idea what's actually working, just because none of it was ever connected. 

And that costs you. It's what keeps you paying for something that isn't pulling its weight, or holding back on the thing that is.

I hate watching business owners spend money they can't trace. It's honestly why we run Mina the way we do, in every part of it. The flexible contracts, never pushing spend you don't need, and this too. I don't want you throwing money at marketing and hoping. I want you to know.

If you're tired of guessing, let's build marketing you can actually see. DM us or reach out at theminacompany.com
Having numbers and being able to trust them are two very different things.

This is one of those things I can't let go of. It drives me a little crazy that a business can hire good people for every piece of their marketing and still have no idea what's actually working, just because none of it was ever connected. 

And that costs you. It's what keeps you paying for something that isn't pulling its weight, or holding back on the thing that is.

I hate watching business owners spend money they can't trace. It's honestly why we run Mina the way we do, in every part of it. The flexible contracts, never pushing spend you don't need, and this too. I don't want you throwing money at marketing and hoping. I want you to know.

If you're tired of guessing, let's build marketing you can actually see. DM us or reach out at theminacompany.com
Having numbers and being able to trust them are two very different things.

This is one of those things I can't let go of. It drives me a little crazy that a business can hire good people for every piece of their marketing and still have no idea what's actually working, just because none of it was ever connected. 

And that costs you. It's what keeps you paying for something that isn't pulling its weight, or holding back on the thing that is.

I hate watching business owners spend money they can't trace. It's honestly why we run Mina the way we do, in every part of it. The flexible contracts, never pushing spend you don't need, and this too. I don't want you throwing money at marketing and hoping. I want you to know.

If you're tired of guessing, let's build marketing you can actually see. DM us or reach out at theminacompany.com
Having numbers and being able to trust them are two very different things.

This is one of those things I can't let go of. It drives me a little crazy that a business can hire good people for every piece of their marketing and still have no idea what's actually working, just because none of it was ever connected. 

And that costs you. It's what keeps you paying for something that isn't pulling its weight, or holding back on the thing that is.

I hate watching business owners spend money they can't trace. It's honestly why we run Mina the way we do, in every part of it. The flexible contracts, never pushing spend you don't need, and this too. I don't want you throwing money at marketing and hoping. I want you to know.

If you're tired of guessing, let's build marketing you can actually see. DM us or reach out at theminacompany.com
Having numbers and being able to trust them are two very different things.

This is one of those things I can't let go of. It drives me a little crazy that a business can hire good people for every piece of their marketing and still have no idea what's actually working, just because none of it was ever connected. 

And that costs you. It's what keeps you paying for something that isn't pulling its weight, or holding back on the thing that is.

I hate watching business owners spend money they can't trace. It's honestly why we run Mina the way we do, in every part of it. The flexible contracts, never pushing spend you don't need, and this too. I don't want you throwing money at marketing and hoping. I want you to know.

If you're tired of guessing, let's build marketing you can actually see. DM us or reach out at theminacompany.com
Having numbers and being able to trust them are two very different things.

This is one of those things I can't let go of. It drives me a little crazy that a business can hire good people for every piece of their marketing and still have no idea what's actually working, just because none of it was ever connected. 

And that costs you. It's what keeps you paying for something that isn't pulling its weight, or holding back on the thing that is.

I hate watching business owners spend money they can't trace. It's honestly why we run Mina the way we do, in every part of it. The flexible contracts, never pushing spend you don't need, and this too. I don't want you throwing money at marketing and hoping. I want you to know.

If you're tired of guessing, let's build marketing you can actually see. DM us or reach out at theminacompany.com
•
Follow
Having numbers and being able to trust them are two very different things. This is one of those things I can't let go of. It drives me a little crazy that a business can hire good people for every piece of their marketing and still have no idea what's actually working, just because none of it was ever connected. And that costs you. It's what keeps you paying for something that isn't pulling its weight, or holding back on the thing that is. I hate watching business owners spend money they can't trace. It's honestly why we run Mina the way we do, in every part of it. The flexible contracts, never pushing spend you don't need, and this too. I don't want you throwing money at marketing and hoping. I want you to know. If you're tired of guessing, let's build marketing you can actually see. DM us or reach out at theminacompany.com
2 days ago
View on Instagram |
2/5
The kids are back in school and for the first time in months, you can hear yourself think.

So what are you going to do with that bandwidth? 

Here's what we'd suggest: don't fill it with marketing. Fall is when the smartest businesses hand their marketing off, because the timing matters more than most people realize. 

Your clients just got their time back too. Fall is when people finally take action on the things they've been putting off all summer, whether that's booking the appointment, scheduling the consultation, or finally hiring the expert. 

And with consumers projected to spend $109 billion with small businesses this holiday season, nearly a third of them in October, the window is now. The businesses that show up when people start searching are the ones that put their strategy in place today, not in November when it's too late to build momentum.

Let us handle the marketing. You get back to the work you love, or honestly, just enjoy the quiet.

Ready to make fall count? DM us or visit theminacompany.com
•
Follow
The kids are back in school and for the first time in months, you can hear yourself think. So what are you going to do with that bandwidth? Here's what we'd suggest: don't fill it with marketing. Fall is when the smartest businesses hand their marketing off, because the timing matters more than most people realize. Your clients just got their time back too. Fall is when people finally take action on the things they've been putting off all summer, whether that's booking the appointment, scheduling the consultation, or finally hiring the expert. And with consumers projected to spend $109 billion with small businesses this holiday season, nearly a third of them in October, the window is now. The businesses that show up when people start searching are the ones that put their strategy in place today, not in November when it's too late to build momentum. Let us handle the marketing. You get back to the work you love, or honestly, just enjoy the quiet. Ready to make fall count? DM us or visit theminacompany.com
7 days ago
View on Instagram |
3/5
If marketing your business feels like a full-time job, trust that feeling. It is one.

Most business owners aren't failing at marketing. They're doing the job of an entire department alone, on top of actually running their business. Something always slips, and it's usually the results.

Our Aligned Growth Partnership is built for exactly this. Full-service strategy across SEO, ads, content, email, and conversion, handled by a team that works like an extension of yours. You stay close to the vision. We handle everything it takes to get there.

Ready to take marketing off your plate? DM us or visit theminacompany.com
If marketing your business feels like a full-time job, trust that feeling. It is one.

Most business owners aren't failing at marketing. They're doing the job of an entire department alone, on top of actually running their business. Something always slips, and it's usually the results.

Our Aligned Growth Partnership is built for exactly this. Full-service strategy across SEO, ads, content, email, and conversion, handled by a team that works like an extension of yours. You stay close to the vision. We handle everything it takes to get there.

Ready to take marketing off your plate? DM us or visit theminacompany.com
If marketing your business feels like a full-time job, trust that feeling. It is one.

Most business owners aren't failing at marketing. They're doing the job of an entire department alone, on top of actually running their business. Something always slips, and it's usually the results.

Our Aligned Growth Partnership is built for exactly this. Full-service strategy across SEO, ads, content, email, and conversion, handled by a team that works like an extension of yours. You stay close to the vision. We handle everything it takes to get there.

Ready to take marketing off your plate? DM us or visit theminacompany.com
If marketing your business feels like a full-time job, trust that feeling. It is one.

Most business owners aren't failing at marketing. They're doing the job of an entire department alone, on top of actually running their business. Something always slips, and it's usually the results.

Our Aligned Growth Partnership is built for exactly this. Full-service strategy across SEO, ads, content, email, and conversion, handled by a team that works like an extension of yours. You stay close to the vision. We handle everything it takes to get there.

Ready to take marketing off your plate? DM us or visit theminacompany.com
If marketing your business feels like a full-time job, trust that feeling. It is one.

Most business owners aren't failing at marketing. They're doing the job of an entire department alone, on top of actually running their business. Something always slips, and it's usually the results.

Our Aligned Growth Partnership is built for exactly this. Full-service strategy across SEO, ads, content, email, and conversion, handled by a team that works like an extension of yours. You stay close to the vision. We handle everything it takes to get there.

Ready to take marketing off your plate? DM us or visit theminacompany.com
If marketing your business feels like a full-time job, trust that feeling. It is one.

Most business owners aren't failing at marketing. They're doing the job of an entire department alone, on top of actually running their business. Something always slips, and it's usually the results.

Our Aligned Growth Partnership is built for exactly this. Full-service strategy across SEO, ads, content, email, and conversion, handled by a team that works like an extension of yours. You stay close to the vision. We handle everything it takes to get there.

Ready to take marketing off your plate? DM us or visit theminacompany.com
•
Follow
If marketing your business feels like a full-time job, trust that feeling. It is one. Most business owners aren't failing at marketing. They're doing the job of an entire department alone, on top of actually running their business. Something always slips, and it's usually the results. Our Aligned Growth Partnership is built for exactly this. Full-service strategy across SEO, ads, content, email, and conversion, handled by a team that works like an extension of yours. You stay close to the vision. We handle everything it takes to get there. Ready to take marketing off your plate? DM us or visit theminacompany.com
1 week ago
View on Instagram |
4/5
Viral is a moment. Profitable is a business. 

And chasing the moment is how marketing dollars get wasted, because a spike in views doesn't pay your team, and a trending audio doesn't build a client base.

Here's what chasing success actually looks like: one of our clients came to us with a small budget and one focused service. No flash, just strategy. The results grew, the revenue followed, and now they've added the other services they always wanted, because the growth paid for it. That's not luck. That's what sustainable marketing does. It builds on itself.

Slow, steady, and profitable beats fast, flashy, and broke. Every time.

If that's the kind of growth you're after, we should talk. DM us or visit theminacompany.com
•
Follow
Viral is a moment. Profitable is a business. And chasing the moment is how marketing dollars get wasted, because a spike in views doesn't pay your team, and a trending audio doesn't build a client base. Here's what chasing success actually looks like: one of our clients came to us with a small budget and one focused service. No flash, just strategy. The results grew, the revenue followed, and now they've added the other services they always wanted, because the growth paid for it. That's not luck. That's what sustainable marketing does. It builds on itself. Slow, steady, and profitable beats fast, flashy, and broke. Every time. If that's the kind of growth you're after, we should talk. DM us or visit theminacompany.com
1 week ago
View on Instagram |
5/5
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