The Mina Company

  • Who We Are
    • About
  • Services
    • At a Glance
    • AI Implementation
    • Digital Advertising
    • Logo + Graphic Design
    • SEO
    • Social Media
    • Website Development
  • Industries We Serve
    • Home Builders & Trades
    • Service-Based Businesses
    • Chiropractic
    • Wellness & Therapy
    • Birth & Perinatal
    • Coaches & Memberships
  • Fractional CMO
  • News + Resources
  • Contact
Business Development

Feel Confident in Your Business Finances

March 30, 2023

As a service-based business, scaling up from remote work to an office space or adding team members and learning how to budget for it all can feel daunting, to say the least!

I’ve learned so many lessons along the way in entrepreneurship and made some mistakes that I want to help YOU avoid! Today, we’re diving into why financials matter and discussing some practical tips on how to take charge of your finances and feel confident in growing your business. 

small business finances tips

Tip 1: How you price yourself is dependent on your mindset, so there are some big questions you need to ask yourself; What’s the big vision for your business? Do you still see it being around in 10 years? It’s tough to do, but you have to price yourself now to prepare for your big dreams. When you have an idea of where you’re going, it gives you a much better roadmap of how to get there. 

Tip 2: You have to understand your finances; sticking your head in the sand won’t help you (in fact, it’ll most likely hurt you in the long run!). Stop guessing whether you can afford something and start writing checks for your growth in confidence. How do you get started in this? Seek out professional help! Find people who can help you get ahold of your finances and create budgets & financial forecasts. 

Tip 3: Make a list of all of the expenses in your business – subscriptions, marketing materials, ad spend, etc. to determine what your overhead is at different rates.

Next, create a list of what it costs to have clients – proposal softwares, email systems, etc. that you only have because you have clients. 

The overall cost of these expenses should be 30% of your pricing apiece; this is what we call the “Rule of Thirds:” overhead, COGS, & income (including taxes & savings) should each get ⅓ of your total revenue. 

None of us are taught this, which can make it tricky to figure out! But you’re not in this alone; listen in, reach out for help, and watch your business soar. 

Tune in now!
Share

You May Also Like

The Essential Business Forecast Guide

February 25, 2022

A Wild & Crazy Journey into Entrepreneurship

July 28, 2022

How to Thrive in Your Business through Cycle Mapping

August 3, 2022

Using Personality Evaluations to Optimize Your Workflow, Staff, & Clients

August 10, 2022
Previous Post
The Radical Power of Rest
Next Post
Money Mindset & Manifestation

Follow us on the gram!

The Mina Network: Jenna Lee Dillon of Gutsy Money 💰

If you're avoiding your books, guessing at your numbers, or not sure if you're actually making money even though revenue looks fine, Jenna Lee is who I call.

She and her team at Gutsy Money help women business owners build real financial confidence, whether that means setting up your accounting system from scratch, cleaning up books that have fallen behind, handling your monthly or quarterly bookkeeping, prepping your taxes, or even advising on a business acquisition. They meet you wherever you are financially and build from there.

What makes Jenna Lee different is she's been in it. She's founded six companies, sold one for 82x ROI after she took over the books and right-sized the business herself. She knows what it feels like to run the numbers at midnight and wonder if you're doing it right. That's exactly why she built Gutsy Money: so women business owners stop fearing their finances and start using them as a tool to grow.

If your books need attention and your gut already knows it, visit gutsymoney.co 

Follow: @gutsy_money
•
Follow
The Mina Network: Jenna Lee Dillon of Gutsy Money 💰 If you're avoiding your books, guessing at your numbers, or not sure if you're actually making money even though revenue looks fine, Jenna Lee is who I call. She and her team at Gutsy Money help women business owners build real financial confidence, whether that means setting up your accounting system from scratch, cleaning up books that have fallen behind, handling your monthly or quarterly bookkeeping, prepping your taxes, or even advising on a business acquisition. They meet you wherever you are financially and build from there. What makes Jenna Lee different is she's been in it. She's founded six companies, sold one for 82x ROI after she took over the books and right-sized the business herself. She knows what it feels like to run the numbers at midnight and wonder if you're doing it right. That's exactly why she built Gutsy Money: so women business owners stop fearing their finances and start using them as a tool to grow. If your books need attention and your gut already knows it, visit gutsymoney.co Follow: @gutsy_money
1 day ago
View on Instagram |
1/5
Most small businesses don't fail at marketing because they didn't spend enough money. They fail because they tried to do five tactics at once with a budget built for one.

Our Growth Essentials marketing package was designed for exactly this. One growth lever, SEO or digital ads, handled by experts and backed by real data. You see what's working every month, we adjust when needed, and nothing is locked in. As your business grows, your marketing grows with it.

Focused beats scattered. Every time.

Ready to talk about what this looks like for you? DM us or visit theminacompany.com
Most small businesses don't fail at marketing because they didn't spend enough money. They fail because they tried to do five tactics at once with a budget built for one.

Our Growth Essentials marketing package was designed for exactly this. One growth lever, SEO or digital ads, handled by experts and backed by real data. You see what's working every month, we adjust when needed, and nothing is locked in. As your business grows, your marketing grows with it.

Focused beats scattered. Every time.

Ready to talk about what this looks like for you? DM us or visit theminacompany.com
Most small businesses don't fail at marketing because they didn't spend enough money. They fail because they tried to do five tactics at once with a budget built for one.

Our Growth Essentials marketing package was designed for exactly this. One growth lever, SEO or digital ads, handled by experts and backed by real data. You see what's working every month, we adjust when needed, and nothing is locked in. As your business grows, your marketing grows with it.

Focused beats scattered. Every time.

Ready to talk about what this looks like for you? DM us or visit theminacompany.com
Most small businesses don't fail at marketing because they didn't spend enough money. They fail because they tried to do five tactics at once with a budget built for one.

Our Growth Essentials marketing package was designed for exactly this. One growth lever, SEO or digital ads, handled by experts and backed by real data. You see what's working every month, we adjust when needed, and nothing is locked in. As your business grows, your marketing grows with it.

Focused beats scattered. Every time.

Ready to talk about what this looks like for you? DM us or visit theminacompany.com
Most small businesses don't fail at marketing because they didn't spend enough money. They fail because they tried to do five tactics at once with a budget built for one.

Our Growth Essentials marketing package was designed for exactly this. One growth lever, SEO or digital ads, handled by experts and backed by real data. You see what's working every month, we adjust when needed, and nothing is locked in. As your business grows, your marketing grows with it.

Focused beats scattered. Every time.

Ready to talk about what this looks like for you? DM us or visit theminacompany.com
Most small businesses don't fail at marketing because they didn't spend enough money. They fail because they tried to do five tactics at once with a budget built for one.

Our Growth Essentials marketing package was designed for exactly this. One growth lever, SEO or digital ads, handled by experts and backed by real data. You see what's working every month, we adjust when needed, and nothing is locked in. As your business grows, your marketing grows with it.

Focused beats scattered. Every time.

Ready to talk about what this looks like for you? DM us or visit theminacompany.com
•
Follow
Most small businesses don't fail at marketing because they didn't spend enough money. They fail because they tried to do five tactics at once with a budget built for one. Our Growth Essentials marketing package was designed for exactly this. One growth lever, SEO or digital ads, handled by experts and backed by real data. You see what's working every month, we adjust when needed, and nothing is locked in. As your business grows, your marketing grows with it. Focused beats scattered. Every time. Ready to talk about what this looks like for you? DM us or visit theminacompany.com
2 days ago
View on Instagram |
2/5
Marketing has a jargon problem.

Somewhere along the way, agencies decided that sounding complicated was the same as sounding smart. So business owners end up nodding through meetings, signing off on strategies they were never actually given the chance to understand.

We don't work that way. If you know what SEO, a funnel, and a KPI actually mean, you can make real decisions about your own marketing. That's the point. You don't need to become a marketer, you just deserve to know what you're paying for.

Save this one for your next marketing meeting, wherever it happens to be.

Anything you've always wondered about but never wanted to ask? Drop it in the comments and we'll explain it, plainly.
Marketing has a jargon problem.

Somewhere along the way, agencies decided that sounding complicated was the same as sounding smart. So business owners end up nodding through meetings, signing off on strategies they were never actually given the chance to understand.

We don't work that way. If you know what SEO, a funnel, and a KPI actually mean, you can make real decisions about your own marketing. That's the point. You don't need to become a marketer, you just deserve to know what you're paying for.

Save this one for your next marketing meeting, wherever it happens to be.

Anything you've always wondered about but never wanted to ask? Drop it in the comments and we'll explain it, plainly.
Marketing has a jargon problem.

Somewhere along the way, agencies decided that sounding complicated was the same as sounding smart. So business owners end up nodding through meetings, signing off on strategies they were never actually given the chance to understand.

We don't work that way. If you know what SEO, a funnel, and a KPI actually mean, you can make real decisions about your own marketing. That's the point. You don't need to become a marketer, you just deserve to know what you're paying for.

Save this one for your next marketing meeting, wherever it happens to be.

Anything you've always wondered about but never wanted to ask? Drop it in the comments and we'll explain it, plainly.
Marketing has a jargon problem.

Somewhere along the way, agencies decided that sounding complicated was the same as sounding smart. So business owners end up nodding through meetings, signing off on strategies they were never actually given the chance to understand.

We don't work that way. If you know what SEO, a funnel, and a KPI actually mean, you can make real decisions about your own marketing. That's the point. You don't need to become a marketer, you just deserve to know what you're paying for.

Save this one for your next marketing meeting, wherever it happens to be.

Anything you've always wondered about but never wanted to ask? Drop it in the comments and we'll explain it, plainly.
Marketing has a jargon problem.

Somewhere along the way, agencies decided that sounding complicated was the same as sounding smart. So business owners end up nodding through meetings, signing off on strategies they were never actually given the chance to understand.

We don't work that way. If you know what SEO, a funnel, and a KPI actually mean, you can make real decisions about your own marketing. That's the point. You don't need to become a marketer, you just deserve to know what you're paying for.

Save this one for your next marketing meeting, wherever it happens to be.

Anything you've always wondered about but never wanted to ask? Drop it in the comments and we'll explain it, plainly.
Marketing has a jargon problem.

Somewhere along the way, agencies decided that sounding complicated was the same as sounding smart. So business owners end up nodding through meetings, signing off on strategies they were never actually given the chance to understand.

We don't work that way. If you know what SEO, a funnel, and a KPI actually mean, you can make real decisions about your own marketing. That's the point. You don't need to become a marketer, you just deserve to know what you're paying for.

Save this one for your next marketing meeting, wherever it happens to be.

Anything you've always wondered about but never wanted to ask? Drop it in the comments and we'll explain it, plainly.
Marketing has a jargon problem.

Somewhere along the way, agencies decided that sounding complicated was the same as sounding smart. So business owners end up nodding through meetings, signing off on strategies they were never actually given the chance to understand.

We don't work that way. If you know what SEO, a funnel, and a KPI actually mean, you can make real decisions about your own marketing. That's the point. You don't need to become a marketer, you just deserve to know what you're paying for.

Save this one for your next marketing meeting, wherever it happens to be.

Anything you've always wondered about but never wanted to ask? Drop it in the comments and we'll explain it, plainly.
Marketing has a jargon problem.

Somewhere along the way, agencies decided that sounding complicated was the same as sounding smart. So business owners end up nodding through meetings, signing off on strategies they were never actually given the chance to understand.

We don't work that way. If you know what SEO, a funnel, and a KPI actually mean, you can make real decisions about your own marketing. That's the point. You don't need to become a marketer, you just deserve to know what you're paying for.

Save this one for your next marketing meeting, wherever it happens to be.

Anything you've always wondered about but never wanted to ask? Drop it in the comments and we'll explain it, plainly.
Marketing has a jargon problem.

Somewhere along the way, agencies decided that sounding complicated was the same as sounding smart. So business owners end up nodding through meetings, signing off on strategies they were never actually given the chance to understand.

We don't work that way. If you know what SEO, a funnel, and a KPI actually mean, you can make real decisions about your own marketing. That's the point. You don't need to become a marketer, you just deserve to know what you're paying for.

Save this one for your next marketing meeting, wherever it happens to be.

Anything you've always wondered about but never wanted to ask? Drop it in the comments and we'll explain it, plainly.
Marketing has a jargon problem.

Somewhere along the way, agencies decided that sounding complicated was the same as sounding smart. So business owners end up nodding through meetings, signing off on strategies they were never actually given the chance to understand.

We don't work that way. If you know what SEO, a funnel, and a KPI actually mean, you can make real decisions about your own marketing. That's the point. You don't need to become a marketer, you just deserve to know what you're paying for.

Save this one for your next marketing meeting, wherever it happens to be.

Anything you've always wondered about but never wanted to ask? Drop it in the comments and we'll explain it, plainly.
•
Follow
Marketing has a jargon problem. Somewhere along the way, agencies decided that sounding complicated was the same as sounding smart. So business owners end up nodding through meetings, signing off on strategies they were never actually given the chance to understand. We don't work that way. If you know what SEO, a funnel, and a KPI actually mean, you can make real decisions about your own marketing. That's the point. You don't need to become a marketer, you just deserve to know what you're paying for. Save this one for your next marketing meeting, wherever it happens to be. Anything you've always wondered about but never wanted to ask? Drop it in the comments and we'll explain it, plainly.
4 days ago
View on Instagram |
3/5
A lot of small business owners assume an agency is out of reach until the budget gets bigger. 

We'd push back on that. The right starting point isn't about how much you spend, it's about where you put it.

This client started at $350/month. Swipe to see the story.

Want to know more about how we can help? Send us a DM or visit theminacompany.com
A lot of small business owners assume an agency is out of reach until the budget gets bigger. 

We'd push back on that. The right starting point isn't about how much you spend, it's about where you put it.

This client started at $350/month. Swipe to see the story.

Want to know more about how we can help? Send us a DM or visit theminacompany.com
A lot of small business owners assume an agency is out of reach until the budget gets bigger. 

We'd push back on that. The right starting point isn't about how much you spend, it's about where you put it.

This client started at $350/month. Swipe to see the story.

Want to know more about how we can help? Send us a DM or visit theminacompany.com
A lot of small business owners assume an agency is out of reach until the budget gets bigger. 

We'd push back on that. The right starting point isn't about how much you spend, it's about where you put it.

This client started at $350/month. Swipe to see the story.

Want to know more about how we can help? Send us a DM or visit theminacompany.com
•
Follow
A lot of small business owners assume an agency is out of reach until the budget gets bigger. We'd push back on that. The right starting point isn't about how much you spend, it's about where you put it. This client started at $350/month. Swipe to see the story. Want to know more about how we can help? Send us a DM or visit theminacompany.com
1 week ago
View on Instagram |
4/5
We don't just build websites for our clients. We show up for them.

Before a single page was designed, we were on site walking the build, understanding the materials, feeling the scale of what Laurie and Bob were creating. 

That's what it takes to build something that actually represents the work.
This is what boutique looks like behind the scenes.

Explore the new website at lalumiereliving.com

@lalumiereliving
We don't just build websites for our clients. We show up for them.

Before a single page was designed, we were on site walking the build, understanding the materials, feeling the scale of what Laurie and Bob were creating. 

That's what it takes to build something that actually represents the work.
This is what boutique looks like behind the scenes.

Explore the new website at lalumiereliving.com

@lalumiereliving
We don't just build websites for our clients. We show up for them.

Before a single page was designed, we were on site walking the build, understanding the materials, feeling the scale of what Laurie and Bob were creating. 

That's what it takes to build something that actually represents the work.
This is what boutique looks like behind the scenes.

Explore the new website at lalumiereliving.com

@lalumiereliving
•
Follow
We don't just build websites for our clients. We show up for them. Before a single page was designed, we were on site walking the build, understanding the materials, feeling the scale of what Laurie and Bob were creating. That's what it takes to build something that actually represents the work. This is what boutique looks like behind the scenes. Explore the new website at lalumiereliving.com @lalumiereliving
1 week ago
View on Instagram |
5/5
@TheMinaCompany

Copyright © 2026 The Mina Company. All Rights Reserved.Site Powered by Pix & Hue.