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Business Development

How to Gain Time Freedom

May 18, 2023

Time freedom is not found, it’s gained! That means yes, you have to put in WORK to acquire it – and that’s what we’re talking about today. 

time freedom as an entrepreneur

The very first step towards time freedom is fully understanding your finances – you need to be clear on how much your business is making and how much your expenses are, otherwise you can’t make a plan for all the mini milestones that allow you to build your business. Understanding when you can afford to hire a contractor & how much margin you need to make that happen helps you to plan for your growth and map out your trajectory to get there. 

Your first hire should be someone who has complementary skills to yours, meaning they can pick up the slack where you might tend to struggle! Come up with a list of things you’re not good at or don’t enjoy doing (pro tip: luteal phase is a great time to do this!!), list out how much time those things typically take you, and do a financial forecast to come up with how much extra revenue you need to hire that extra person. 

Once you have that first person, your next hire should be a mini you – that’s what allows you to step back even further and take time off when you need or want to. Train them behind the scenes to do things similar to how you would do them so you can seamlessly hand off tasks and it’ll feel like you didn’t skip a beat. 

You have to forecast and plan for your dreams – otherwise, they’ll live and die on a Pinterest board. Tune into the full episode for details on how to plan and execute the life you’ve been desiring as a business owner so you can stop trading so much of your time for money! 

Tune in now!
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We’ve been deep in the work lately. Building websites that convert. Elevating brands to match the level of expertise behind them. Making thoughtful refinements that create steady, sustainable momentum.

This is what happens when strategy, capacity, and growth goals are aligned from the start. If you’re ready for clarity in your next phase of growth, let’s start the conversation.

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We’ve been deep in the work lately. Building websites that convert. Elevating brands to match the level of expertise behind them. Making thoughtful refinements that create steady, sustainable momentum. This is what happens when strategy, capacity, and growth goals are aligned from the start. If you’re ready for clarity in your next phase of growth, let’s start the conversation. #MarketingStrategy #WomenOwnedAgency #AlignedGrowth #StrategicExecution #TheMinaCompany
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We’ve been working with Elite Fractional Collective on a new brand identity, website, and social launch strategy, and we’re excited to share it. Elite Fractional connects businesses with experienced fractional professionals across leadership roles, giving companies access to high-level expertise without traditional hiring. From brand identity to website development to launch strategy, this project was designed to help the Collective grow with clarity and credibility from day one. If you're a fractional interested in more visit @elitefractionalcollective #FractionalLeadership #ModernBusiness #WomenInLeadership #BusinessStrategy #TheMinaCompany
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With Jo Leda Martin, this wasn’t just a quick website.
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We partnered on:

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And truly — she is one of those clients who just clicked. Clear vision. Deep trust. Thoughtful collaboration. The kind of partnership that makes the work better.

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It was a full brand alignment.

We partnered on:

• Brand strategy and refined positioning
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• A custom photo shoot to capture her presence and depth
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Jo is an executive coach and counselor who works with leaders navigating pressure, identity, family strain, and high-level responsibility. Her work lives in that rare space between clinical depth and boardroom insight - and her brand needed to reflect both.

This wasn’t about aesthetics.
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Your messaging sharpens.
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Let’s talk.

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