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Business Development

How to Thrive in Your Business through Cycle Mapping

August 3, 2022
cycle mapping for female business owners

The absolute worst thing: You booked a networking event a few weeks back; The day of the event is here and you’re on your period, you have no energy, and you simply just DON’T want to be there. Sound familiar? Let me introduce the concept of cycle mapping.

I spent YEARS fighting to work against my cycle and my body’s natural rhythms and let me tell you…it’s rough! Our world was designed with a man’s 24-hour cycle in mind but as women, we have a 28-day cycle that dictates our energy, focus, and strengths on any given day. The solution? Cycle mapping!

Cycle mapping is a way of tuning into and embracing the different phases of your cycle so that you can utilize your cycle to work FOR you rather than fighting against it. Sounds pretty dreamy, right?! It’s not as woo-y as it may sound and it’s not that challenging either; in fact, once you start embracing your feminine flow and energy you’ll realize that it actually makes life and work a lot easier! 

As a business owner, cycle mapping can totally transform how you support your business and your team. In today’s episode, I’ll teach you the basics of how to determine your feminine and masculine energy, take advantage of the peaks and valleys of your energy & focus, and batch your work to make the most out of your cycle.

Need a quick overview of the phases of your cycle & how they play into your business? Look no further!

Menstrual: a time to slow down & rest; this is when ideas flow!

Follicular: energy is building; the time to make plans & schedule, carry out new ideas

Ovulatory: your energy is at its peak; the time to be seen & be social

Luteal: energy is dropping; the time to wrap things up & finish projects

Listen in for more tips and tricks on how to best utilize each phase of your cycle and optimize your energy!

Listen now!

Resources referenced:

“In the Flow” by Alissa Vitti 

Loomly social media scheduler

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and having a brand that matches the level you operate at.

With Jo Leda Martin, this wasn’t just a quick website.
It was a full brand alignment.

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• A custom photo shoot to capture her presence and depth
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• Google Ads structured for the right-fit clients
• Print materials that carry the same executive clarity offline

Jo is an executive coach and counselor who works with leaders navigating pressure, identity, family strain, and high-level responsibility. Her work lives in that rare space between clinical depth and boardroom insight - and her brand needed to reflect both.

This wasn’t about aesthetics.
It was about alignment.

Her new digital presence now speaks directly to high-level leaders while preserving the warmth, steadiness, and authenticity that make her such an extraordinary guide.

And truly — she is one of those clients who just clicked. Clear vision. Deep trust. Thoughtful collaboration. The kind of partnership that makes the work better.

When your brand matches your expertise, everything feels cleaner.
Your messaging sharpens.
Your confidence increases.
Your clients feel it immediately.

If your brand has outgrown your website, it might be time for alignment.

Let’s talk.

#BrandStrategy #ExecutiveBranding #WebsiteLaunch #WomenInBusiness #TheMinaCompany
There’s a difference between having a brand…
and having a brand that matches the level you operate at.

With Jo Leda Martin, this wasn’t just a quick website.
It was a full brand alignment.

We partnered on:

• Brand strategy and refined positioning
• Logo and visual identity
• A custom photo shoot to capture her presence and depth
• A fully rebuilt, SEO-optimized website
• Google Ads structured for the right-fit clients
• Print materials that carry the same executive clarity offline

Jo is an executive coach and counselor who works with leaders navigating pressure, identity, family strain, and high-level responsibility. Her work lives in that rare space between clinical depth and boardroom insight - and her brand needed to reflect both.

This wasn’t about aesthetics.
It was about alignment.

Her new digital presence now speaks directly to high-level leaders while preserving the warmth, steadiness, and authenticity that make her such an extraordinary guide.

And truly — she is one of those clients who just clicked. Clear vision. Deep trust. Thoughtful collaboration. The kind of partnership that makes the work better.

When your brand matches your expertise, everything feels cleaner.
Your messaging sharpens.
Your confidence increases.
Your clients feel it immediately.

If your brand has outgrown your website, it might be time for alignment.

Let’s talk.

#BrandStrategy #ExecutiveBranding #WebsiteLaunch #WomenInBusiness #TheMinaCompany
There’s a difference between having a brand…
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With Jo Leda Martin, this wasn’t just a quick website.
It was a full brand alignment.

We partnered on:

• Brand strategy and refined positioning
• Logo and visual identity
• A custom photo shoot to capture her presence and depth
• A fully rebuilt, SEO-optimized website
• Google Ads structured for the right-fit clients
• Print materials that carry the same executive clarity offline

Jo is an executive coach and counselor who works with leaders navigating pressure, identity, family strain, and high-level responsibility. Her work lives in that rare space between clinical depth and boardroom insight - and her brand needed to reflect both.

This wasn’t about aesthetics.
It was about alignment.

Her new digital presence now speaks directly to high-level leaders while preserving the warmth, steadiness, and authenticity that make her such an extraordinary guide.

And truly — she is one of those clients who just clicked. Clear vision. Deep trust. Thoughtful collaboration. The kind of partnership that makes the work better.

When your brand matches your expertise, everything feels cleaner.
Your messaging sharpens.
Your confidence increases.
Your clients feel it immediately.

If your brand has outgrown your website, it might be time for alignment.

Let’s talk.

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There’s a difference between having a brand… and having a brand that matches the level you operate at. With Jo Leda Martin, this wasn’t just a quick website. It was a full brand alignment. We partnered on: • Brand strategy and refined positioning • Logo and visual identity • A custom photo shoot to capture her presence and depth • A fully rebuilt, SEO-optimized website • Google Ads structured for the right-fit clients • Print materials that carry the same executive clarity offline Jo is an executive coach and counselor who works with leaders navigating pressure, identity, family strain, and high-level responsibility. Her work lives in that rare space between clinical depth and boardroom insight - and her brand needed to reflect both. This wasn’t about aesthetics. It was about alignment. Her new digital presence now speaks directly to high-level leaders while preserving the warmth, steadiness, and authenticity that make her such an extraordinary guide. And truly — she is one of those clients who just clicked. Clear vision. Deep trust. Thoughtful collaboration. The kind of partnership that makes the work better. When your brand matches your expertise, everything feels cleaner. Your messaging sharpens. Your confidence increases. Your clients feel it immediately. If your brand has outgrown your website, it might be time for alignment. Let’s talk. #BrandStrategy #ExecutiveBranding #WebsiteLaunch #WomenInBusiness #TheMinaCompany
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