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Business Development Marketing

Download Your Free Marketing Planning Guide

January 2, 2025
Marketing Planning Guide

Cheers to the change-makers, the dreamers, and the small business owners making waves in 2025! This year is all about stepping into the unknown, redefining how we connect, and embracing bold strategies that set businesses apart. If you’re ready to get organized and elevate your marketing game, we have just the thing for you – our 2025 Marketing Planning Guide is available to download today!

DOWNLOAD NOW

Why 2025 is a Pivotal Year for Small Businesses

The landscape is shifting fast. New technologies, evolving customer expectations, and innovative platforms are driving businesses to think differently. For small businesses, 2025 is a golden opportunity to lean into this change and harness it for growth. The brands that thrive will be those that stay organized, plan ahead, and remain adaptable to the evolving market.

That’s why we’re thrilled to offer our 2025 Marketing Planning Guide – for free. This guide isn’t just another template. It’s the exact tool we use with our clients to keep their content on track – from social media calendars and blog post ideas to print advertising and podcast planning.

What’s Inside the 2025 Marketing Planning Guide?

Think of this as your marketing command center. It’s designed to help you see the big picture while keeping track of the details that make your brand shine. Here’s what you can expect:

  • Content Calendar: Plan your social media posts, blog content, and email campaigns month by month.
  • Advertising Tracker: Never miss a deadline for print ads or digital campaigns.
  • Podcast & Video Planning: Brainstorm topics, track guest outreach, and schedule recordings in one place.
  • Goal Setting Section: Define your quarterly goals and measure progress throughout the year.
  • Campaign Overview: Map out high-level campaigns across multiple channels to ensure cohesive messaging.

How This Guide Can Transform Your Business

We’ve seen firsthand how structured planning can transform small businesses. Clients who use our planning system report:

  • More Consistent Content Output
  • Better Alignment Across Teams
  • Clearer Understanding of Due Dates/Timelines

By keeping everything organized in one place, you free up creative energy to focus on innovation, customer engagement, and growth.

DOWNLOAD NOW

Ready to Get Started?

Download the 2025 Marketing Planning Guide today and step confidently into the year of change. Let’s make 2025 the year your business flourishes!

[Download Now]

Ready to plan your marketing strategy with a team? Contact us TODAY!

Cheers to a year of growth, alignment, and bold moves!

– The Mina Company

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Unlock the Power of Community When Choosing a Fort Collins Marketing Agency

Follow us on the gram!

Meet Bre Russell of @femthrive!

If you've ever said ""I don't have time to work on my business"" or ""we have revenue but we're never actually making money,"" Bre is who you need in your corner.

Bre's mission has always been about empowering women to be financially free through entrepreneurship. After spending a decade building and selling her last business, she knew exactly what her next chapter was. Now she works with women business owners to build businesses that actually work for them, the kind that create real time, real money, and a real life.

What makes Bre different is how she shows up. She starts every new client relationship with a completely FREE Business Health and Value Assessment:

- a 24-page personalized report on your business
- a strategic roadmap for the next 12 months 
- a complimentary 90-minute deep dive to get into it 

No pitch. Just real, high-level insight from someone who has been in the trenches herself.

If you're ready to stop running on empty and start building something that works, visit femthrive.com or DM us for an introduction.
•
Follow
Meet Bre Russell of @femthrive! If you've ever said ""I don't have time to work on my business"" or ""we have revenue but we're never actually making money,"" Bre is who you need in your corner. Bre's mission has always been about empowering women to be financially free through entrepreneurship. After spending a decade building and selling her last business, she knew exactly what her next chapter was. Now she works with women business owners to build businesses that actually work for them, the kind that create real time, real money, and a real life. What makes Bre different is how she shows up. She starts every new client relationship with a completely FREE Business Health and Value Assessment: - a 24-page personalized report on your business - a strategic roadmap for the next 12 months - a complimentary 90-minute deep dive to get into it No pitch. Just real, high-level insight from someone who has been in the trenches herself. If you're ready to stop running on empty and start building something that works, visit femthrive.com or DM us for an introduction.
2 days ago
View on Instagram |
1/5
Most agencies do lock you in. 

Minimum spends that don't fit your budget, contracts that keep running even when business slows down, and you have no idea if they're even working.

That's not how we do it. We built our ads model around the reality of running a small business, because we are one. Your budget isn't the same every month. Your busy season looks different than your slow season. Some months you're ready to go all in, and some months you just need to pause and catch your breath.

We work with all of it. No minimums, no long-term contracts, no pressure. Just a strategy built around what you actually have to work with and results that give you the room to grow.

How can we help you? Send us a DM or visit theminacompany.com
Most agencies do lock you in. 

Minimum spends that don't fit your budget, contracts that keep running even when business slows down, and you have no idea if they're even working.

That's not how we do it. We built our ads model around the reality of running a small business, because we are one. Your budget isn't the same every month. Your busy season looks different than your slow season. Some months you're ready to go all in, and some months you just need to pause and catch your breath.

We work with all of it. No minimums, no long-term contracts, no pressure. Just a strategy built around what you actually have to work with and results that give you the room to grow.

How can we help you? Send us a DM or visit theminacompany.com
Most agencies do lock you in. 

Minimum spends that don't fit your budget, contracts that keep running even when business slows down, and you have no idea if they're even working.

That's not how we do it. We built our ads model around the reality of running a small business, because we are one. Your budget isn't the same every month. Your busy season looks different than your slow season. Some months you're ready to go all in, and some months you just need to pause and catch your breath.

We work with all of it. No minimums, no long-term contracts, no pressure. Just a strategy built around what you actually have to work with and results that give you the room to grow.

How can we help you? Send us a DM or visit theminacompany.com
Most agencies do lock you in. 

Minimum spends that don't fit your budget, contracts that keep running even when business slows down, and you have no idea if they're even working.

That's not how we do it. We built our ads model around the reality of running a small business, because we are one. Your budget isn't the same every month. Your busy season looks different than your slow season. Some months you're ready to go all in, and some months you just need to pause and catch your breath.

We work with all of it. No minimums, no long-term contracts, no pressure. Just a strategy built around what you actually have to work with and results that give you the room to grow.

How can we help you? Send us a DM or visit theminacompany.com
•
Follow
Most agencies do lock you in. Minimum spends that don't fit your budget, contracts that keep running even when business slows down, and you have no idea if they're even working. That's not how we do it. We built our ads model around the reality of running a small business, because we are one. Your budget isn't the same every month. Your busy season looks different than your slow season. Some months you're ready to go all in, and some months you just need to pause and catch your breath. We work with all of it. No minimums, no long-term contracts, no pressure. Just a strategy built around what you actually have to work with and results that give you the room to grow. How can we help you? Send us a DM or visit theminacompany.com
4 days ago
View on Instagram |
2/5
A brand should do the same thing a good financial advisor does — build trust.

 @rtiwealth  came to us ready to level up their brand identity. The foundation was already solid with decades of experience, a team built around integrity, and a genuine commitment to their clients' futures. They just needed a brand that reflected all of that from the first impression.

We refined the visual identity to feel more elevated, sophisticated, and in line with the caliber of work they do. Because when you're helping people build generational wealth, your brand needs to show up with the same weight.

Swipe to see the work.

Ready to give you brand the lift it needs? DM us or visit theminacompany.com
A brand should do the same thing a good financial advisor does — build trust.

 @rtiwealth  came to us ready to level up their brand identity. The foundation was already solid with decades of experience, a team built around integrity, and a genuine commitment to their clients' futures. They just needed a brand that reflected all of that from the first impression.

We refined the visual identity to feel more elevated, sophisticated, and in line with the caliber of work they do. Because when you're helping people build generational wealth, your brand needs to show up with the same weight.

Swipe to see the work.

Ready to give you brand the lift it needs? DM us or visit theminacompany.com
A brand should do the same thing a good financial advisor does — build trust.

 @rtiwealth  came to us ready to level up their brand identity. The foundation was already solid with decades of experience, a team built around integrity, and a genuine commitment to their clients' futures. They just needed a brand that reflected all of that from the first impression.

We refined the visual identity to feel more elevated, sophisticated, and in line with the caliber of work they do. Because when you're helping people build generational wealth, your brand needs to show up with the same weight.

Swipe to see the work.

Ready to give you brand the lift it needs? DM us or visit theminacompany.com
A brand should do the same thing a good financial advisor does — build trust.

 @rtiwealth  came to us ready to level up their brand identity. The foundation was already solid with decades of experience, a team built around integrity, and a genuine commitment to their clients' futures. They just needed a brand that reflected all of that from the first impression.

We refined the visual identity to feel more elevated, sophisticated, and in line with the caliber of work they do. Because when you're helping people build generational wealth, your brand needs to show up with the same weight.

Swipe to see the work.

Ready to give you brand the lift it needs? DM us or visit theminacompany.com
A brand should do the same thing a good financial advisor does — build trust.

 @rtiwealth  came to us ready to level up their brand identity. The foundation was already solid with decades of experience, a team built around integrity, and a genuine commitment to their clients' futures. They just needed a brand that reflected all of that from the first impression.

We refined the visual identity to feel more elevated, sophisticated, and in line with the caliber of work they do. Because when you're helping people build generational wealth, your brand needs to show up with the same weight.

Swipe to see the work.

Ready to give you brand the lift it needs? DM us or visit theminacompany.com
A brand should do the same thing a good financial advisor does — build trust.

 @rtiwealth  came to us ready to level up their brand identity. The foundation was already solid with decades of experience, a team built around integrity, and a genuine commitment to their clients' futures. They just needed a brand that reflected all of that from the first impression.

We refined the visual identity to feel more elevated, sophisticated, and in line with the caliber of work they do. Because when you're helping people build generational wealth, your brand needs to show up with the same weight.

Swipe to see the work.

Ready to give you brand the lift it needs? DM us or visit theminacompany.com
•
Follow
A brand should do the same thing a good financial advisor does — build trust. @rtiwealth came to us ready to level up their brand identity. The foundation was already solid with decades of experience, a team built around integrity, and a genuine commitment to their clients' futures. They just needed a brand that reflected all of that from the first impression. We refined the visual identity to feel more elevated, sophisticated, and in line with the caliber of work they do. Because when you're helping people build generational wealth, your brand needs to show up with the same weight. Swipe to see the work. Ready to give you brand the lift it needs? DM us or visit theminacompany.com
1 week ago
View on Instagram |
3/5
Behind the scenes with the Fort Collins Downtown Development Authority. 📹

The DDA has been at the heart of Old Town Fort Collins since 1981, building the kind of downtown that makes people want to stay, come back, and invest. 

Getting to work alongside an organization that genuinely shapes the cultural and economic fabric of a community is exactly the kind of work we get out of bed for.

Shoutout to @pipelineproductionhouse for being on set to film.
•
Follow
Behind the scenes with the Fort Collins Downtown Development Authority. 📹 The DDA has been at the heart of Old Town Fort Collins since 1981, building the kind of downtown that makes people want to stay, come back, and invest. Getting to work alongside an organization that genuinely shapes the cultural and economic fabric of a community is exactly the kind of work we get out of bed for. Shoutout to @pipelineproductionhouse for being on set to film.
2 weeks ago
View on Instagram |
4/5
We built this social media package for business owners who want to maintain an online presence without having to figure it out themselves or pay a fortune.

$350 a month. Month-to-month. No pressure to do more than makes sense right now.

What surprises most people is how much can happen from that starting point. A consistent presence builds credibility. Credibility brings in clients. Clients fund the next step. You don't have to chase big numbers or spend a lot to grow.

Prices are going up at the end of the month — now is the time!

Send us a DM or visit theminacompany.com
•
Follow
We built this social media package for business owners who want to maintain an online presence without having to figure it out themselves or pay a fortune. $350 a month. Month-to-month. No pressure to do more than makes sense right now. What surprises most people is how much can happen from that starting point. A consistent presence builds credibility. Credibility brings in clients. Clients fund the next step. You don't have to chase big numbers or spend a lot to grow. Prices are going up at the end of the month — now is the time! Send us a DM or visit theminacompany.com
2 weeks ago
View on Instagram |
5/5
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