The Mina Company

  • Who We Are
    • About
  • Services
    • At a Glance
    • AI Implementation
    • Digital Advertising
    • Logo + Graphic Design
    • SEO
    • Social Media
    • Website Development
  • Industries We Serve
    • Home Builders & Trades
    • Service-Based Businesses
    • Chiropractic
    • Wellness & Therapy
    • Birth & Perinatal
    • Coaches & Memberships
  • Fractional CMO
  • News + Resources
  • Contact

Marketing & Website Design for Commercial Contractors

Win the work before the bid.

Your next client checks you out online before they ever call. We build brands, websites, and search visibility that show owners and facility managers you're the right contractor for complex work.

Commercial clients vet you before they call.
Show them why you're the one.

Owners, facility managers, and engineers compare contractors online long before a project goes to bid. Your website, search presence, and reputation make the first impression, and often decide who gets the call.

Commercial · Industrial · Multifamily

Credibility

A website that shows your project experience, capabilities, and safety record in seconds.

Compliance

Messaging that speaks to regulated work, safety programs, and the standards your clients hold you to.

Relationships

Marketing that supports the referrals and repeat clients your business is built on, instead of replacing them.

Results from contractors we work with

Page 1

on Google for 10+ commercial keywords

Sun Construction

48%

drop in bounce rate in the first months of SEO

Sun Construction

50%+

of website traffic from organic search

Sun Construction

30+ years

of experience, now front and center online

Carter Construction

welcome

Loveland Marketing Agency

A Construction Marketing Agency That Understands How Commercial Work Is Won

Your projects speak for themselves, but your brand has to speak online, too. At The Mina Company, we help commercial general contractors, specialty contractors, and multifamily communities turn decades of experience and a strong reputation into a marketing presence that wins new work.

Your clients aren’t impulse buyers. They’re owners, facility managers, and project teams who compare contractors carefully, ask for references, and look for proof you can handle complex, regulated, or occupied spaces. We build marketing that answers those questions before the first call.

Get to know us

What We Offer Commercial Contractors

    - Construction company website design and development
    - Brand refreshes, logos, and capabilities brochures
    - SEO for the project types and markets you want to grow in
    - Google Ads that reach owners and developers searching now
    - Google Business Profile optimization & management
    - Monthly reporting on inquiries, rankings, and traffic
Growth Essentials

Perfect for small teams and early-stage brands who want focused support that drives real progress without overwhelming resources.

What to Expect:
โ€“ We hone in on one powerful growth lever, either SEO or digital ads, so youโ€™re not stretched thin across too many tactics.
โ€“ Youโ€™ll receive a monthly snapshot of key metrics so you can track steady improvement in traffic, visibility, or lead flow.
โ€“ Quarterly strategy check-ins help you stay aligned, make informed shifts, and continue progressing.
โ€“ Our private AI resource library gives you extra tools and insights to DIY smarter.

Gain:
โ€“
Increased search visibility or more targeted traffic
โ€“ Clear performance insights without the noise
โ€“ A grounded, confident marketing strategy

Momentum Package

Our most popular plan. For brands ready to level up with more support, real-time collaboration, and a consistent strategy that ties it all together.

What to Expect:
โ€“ A cohesive monthly strategy combining SEO and paid ads to boost traffic, conversions, and brand awareness
โ€“ Regular strategy calls that keep your marketing agile and aligned with your goals
โ€“ A themed content calendar so your messaging stays relevant and intentional
โ€“ Voxer access means weโ€™re just a message away when you need quick advice or approvals
โ€“ Plus, access to our AI library to support your internal team or brainstorm on the fly

Gain:
โ€“ Smarter, data-driven decisions
โ€“ Noticeable growth in leads, visibility, and consistency
โ€“ A streamlined system that brings order and momentum to your marketing

The Aligned Growth Partnership

Full-service, high-integrity marketing for brands scaling with intention. Built for business owners who want a strategic partner to guide growth across every touchpointโ€”with depth, clarity, and care.

What to Expect:
โ€“ Holistic marketing strategy with multi-intent SEO + ad campaigns that meet your audience at every stage
โ€“ Conversion-focused support through landing page and email consulting
โ€“ A full audit of your website and brand messaging so we can align every channel with your core values and goals
โ€“ Monthly content and community-based strategies that build trust and deepen connection
โ€“ Unlimited Voxer access and a live KPI dashboard ensure nothing gets lost in translation
โ€“ Quarterly alignment sessions keep your big-picture vision front and center

Gain:
โ€“ Stronger brand cohesion and conversion performance
โ€“ Greater clarity on whatโ€™s workingโ€”and what needs refining
โ€“ A strategic partner that feels like an extension of your team

Ready to get started?
Erica Vander Sande smiling while working on a laptop

Website Design for Construction Companies

Your website is your hardest-working sales tool. We build construction company websites around what buyers look for: capabilities, project experience, safety and compliance, and a clear way to start a conversation. See our website development services, or how we built a new site for Carter Construction.

Branding for Contractors

A dated brand can make decades of experience look smaller than it is. We refresh logos, colors, and messaging so your bids, brochures, jobsite signs, and website all tell the same story. Learn more about logo and brand development.

SEO and Google Ads for General Contractors

Show up when owners and developers search for a contractor in your market. We pair SEO with targeted Google Ads so you’re visible for the searches that lead to real projects. For Sun Construction, that meant page 1 of Google for 10+ commercial keywords.

Marketing ร  la carte Services

  • Marketing Strategy
  • Digital Advertising
  • Logo & Graphic Design
  • Search Engine Optimization
  • Website Development
  • Social Media
Two Mina Company team members reviewing notes and a laptop

Why Choose a Construction Marketing Agency Like Ours?

You build the spaces where people work, research, heal, and live. Our job is to make sure the right clients see that.

We’re a strategic partner, not a template shop. We bring SEO expertise, clear copywriting, and design that reflects the precision of your work, and we measure what matters to a contractor: qualified inquiries and new client relationships.

Contact us

View Our Case Studies

We’ve helped commercial contractors and multifamily communities grow with brand refreshes, new websites, SEO, and digital advertising. Here are a few of those projects.

Sun Construction

Website Development & SEO

Crane lifting a home section into place at a mountain construction site

Carter Construction

Brand Refresh & Website

Carter Construction brochure spread on construction for operating and regulated facilities

The ONE at Signal Butte

Google & Meta Ads, SEO, Website

Resort-style pool at The ONE at Signal Butte luxury apartments in Mesa, Arizona

One Contractor Per Service Area. Full Attention, Always.

We partner with just one contractor per geographic area at a time, because we believe in doing things the right way, not the fast way.

When we commit to your brand, we give you everything we have, without competing interests. You will never find us running the same playbook for a competitor across town.

We value integrity, collaboration, and long-term growth, and that starts with who we say yes to.

Book a Discovery Call
Mina Company team member working on a laptop

Construction Marketing FAQs

What should a construction company website include?

Start with what your buyers need to see: the types of projects you do, the markets you serve, project photos, safety and compliance information, and an easy way to request a bid or schedule a call. For commercial contractors, capability and project experience pages matter most, since owners and facility managers use them to build a short list.

How much does a construction company website cost?

It depends on the size of the site and what you need, like new branding, copywriting, or project galleries. We put together a custom proposal after a short call, so you only pay for what moves your business forward.

Does SEO work for commercial contractors?

Yes. Commercial buyers search for contractors by specialty and location, like lab renovation contractors or industrial general contractors in Denver. SEO helps you show up for those searches. Sun Construction, a commercial general contractor we work with, ranks on page 1 of Google for 10+ commercial keywords.

Should general contractors run Google Ads?

Often, yes, especially when you want to grow in a new market or project type. Google Ads put you in front of people searching right now, while SEO builds visibility over time. We’ll recommend the right mix for your goals and budget.

Do you only work with contractors in Colorado?

No. We’re based in Fort Collins, Colorado, and work with clients in other states, including Arizona and Georgia.

Mina Company team member smiling while working on a laptop

Follow us on the gram!

Ep. 3 is out now! I Don't Want a Business That Needs Me.

Most of us build our businesses like we're strapped into a roller coaster we can never get off. I've spent almost eight years building the opposite, a business that can run without me. 

In this episode I get into how I started Mina nine months pregnant after losing my job and while my mom was fighting cancer, the burnout that led me to half step away and take another job in 2022, and what it actually looks like to grow something without making it another child that needs you. 

Plus why I think women drastically underuse AI in our businesses, and the one prompt I'd tell you to run today.

New episodes every Wednesday. Follow so you don't miss what's next.

Link in bio!
•
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Ep. 3 is out now! I Don't Want a Business That Needs Me. Most of us build our businesses like we're strapped into a roller coaster we can never get off. I've spent almost eight years building the opposite, a business that can run without me. In this episode I get into how I started Mina nine months pregnant after losing my job and while my mom was fighting cancer, the burnout that led me to half step away and take another job in 2022, and what it actually looks like to grow something without making it another child that needs you. Plus why I think women drastically underuse AI in our businesses, and the one prompt I'd tell you to run today. New episodes every Wednesday. Follow so you don't miss what's next. Link in bio!
8 hours ago
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1/5
Ep. 2 is out now: The World of AI ๐Ÿ™…โ€โ™€๏ธ

Erica sheds light on the gap between the number of female business owners and revenue growth. She believes women aren't just underutilizing AI in their businesses, they could be dreaming bigger because of it.

This episode gets into how Erica has used AI to grow her business into the top 4% revenue of female-owned businesses, in a way that gives her time back to live life with her family instead of taking on more and more.

Listen anywhere you listen to podcasts.
•
Follow
Ep. 2 is out now: The World of AI ๐Ÿ™…โ€โ™€๏ธ Erica sheds light on the gap between the number of female business owners and revenue growth. She believes women aren't just underutilizing AI in their businesses, they could be dreaming bigger because of it. This episode gets into how Erica has used AI to grow her business into the top 4% revenue of female-owned businesses, in a way that gives her time back to live life with her family instead of taking on more and more. Listen anywhere you listen to podcasts.
23 hours ago
View on Instagram |
2/5
Ep. 2 is out now! Avoiding the Hard ๐Ÿ™…โ€โ™€๏ธ

Over my 14th anniversary dinner, I caught myself saying I just didn't want any more hard. And then spent two days realizing how much energy I've wasted trying to dodge the hard things instead of trusting I can get through them. 

This episode gets into grief, the anxiety that shows up even when life is good, the versions of yourself that still have a voice in your head, and learning to be the one who steps up for yourself. Business, motherhood, money, grief, the messy middle of all of it.

New episodes every Wednesday. Follow so you don't miss what's next.
•
Follow
Ep. 2 is out now! Avoiding the Hard ๐Ÿ™…โ€โ™€๏ธ Over my 14th anniversary dinner, I caught myself saying I just didn't want any more hard. And then spent two days realizing how much energy I've wasted trying to dodge the hard things instead of trusting I can get through them. This episode gets into grief, the anxiety that shows up even when life is good, the versions of yourself that still have a voice in your head, and learning to be the one who steps up for yourself. Business, motherhood, money, grief, the messy middle of all of it. New episodes every Wednesday. Follow so you don't miss what's next.
7 days ago
View on Instagram |
3/5
We stopped making our clients choose.

Growing businesses get handed the same either/or: a fractional CMO to lead the team you already have, or an agency to run things for you. But an agency often works on its own track, separate from your people. And most small businesses can't afford both.

So we built Mina to be both. You get the strategic ownership of a CMO backed by a team to execute it. Already have marketing help? We lead them and bring the direction they've been missing. Need more hands? We bring ours.

And it flexes. Full team in your busy season, a lighter touch in the lull. Month to month, so you never pay for more than the moment calls for.

Lets chat about what working with The Mina Company can look like for you theminacompany.com
•
Follow
We stopped making our clients choose. Growing businesses get handed the same either/or: a fractional CMO to lead the team you already have, or an agency to run things for you. But an agency often works on its own track, separate from your people. And most small businesses can't afford both. So we built Mina to be both. You get the strategic ownership of a CMO backed by a team to execute it. Already have marketing help? We lead them and bring the direction they've been missing. Need more hands? We bring ours. And it flexes. Full team in your busy season, a lighter touch in the lull. Month to month, so you never pay for more than the moment calls for. Lets chat about what working with The Mina Company can look like for you theminacompany.com
1 week ago
View on Instagram |
4/5
Some client relationships go all the way back. @lightcenterinc  is one of them.

They were one of our very first clients, and all these years later, they're still with us. 

The Light Center is a locally operated lighting company that knows lighting inside and out. They sell lamps, fixtures, outdoor lighting, ceiling fans, and even furniture and decor. So their website had to work as hard as they do. We built it to serve every kind of customer they have, with a live chat that connects visitors straight to their sales team, a smooth connection to their ecommerce platform, and a billing portal that makes life easier for their existing customers.

They came to us with strong SEO already in place, and we made it stronger. These days we handle whatever they need, website updates, SEO, digital ads, and everything in between.

This is what it looks like when a business and its marketing partner grow up together.

Looking for a team to grow with you? DM us or reach out at theminacompany.com
Some client relationships go all the way back. @lightcenterinc  is one of them.

They were one of our very first clients, and all these years later, they're still with us. 

The Light Center is a locally operated lighting company that knows lighting inside and out. They sell lamps, fixtures, outdoor lighting, ceiling fans, and even furniture and decor. So their website had to work as hard as they do. We built it to serve every kind of customer they have, with a live chat that connects visitors straight to their sales team, a smooth connection to their ecommerce platform, and a billing portal that makes life easier for their existing customers.

They came to us with strong SEO already in place, and we made it stronger. These days we handle whatever they need, website updates, SEO, digital ads, and everything in between.

This is what it looks like when a business and its marketing partner grow up together.

Looking for a team to grow with you? DM us or reach out at theminacompany.com
Some client relationships go all the way back. @lightcenterinc  is one of them.

They were one of our very first clients, and all these years later, they're still with us. 

The Light Center is a locally operated lighting company that knows lighting inside and out. They sell lamps, fixtures, outdoor lighting, ceiling fans, and even furniture and decor. So their website had to work as hard as they do. We built it to serve every kind of customer they have, with a live chat that connects visitors straight to their sales team, a smooth connection to their ecommerce platform, and a billing portal that makes life easier for their existing customers.

They came to us with strong SEO already in place, and we made it stronger. These days we handle whatever they need, website updates, SEO, digital ads, and everything in between.

This is what it looks like when a business and its marketing partner grow up together.

Looking for a team to grow with you? DM us or reach out at theminacompany.com
Some client relationships go all the way back. @lightcenterinc  is one of them.

They were one of our very first clients, and all these years later, they're still with us. 

The Light Center is a locally operated lighting company that knows lighting inside and out. They sell lamps, fixtures, outdoor lighting, ceiling fans, and even furniture and decor. So their website had to work as hard as they do. We built it to serve every kind of customer they have, with a live chat that connects visitors straight to their sales team, a smooth connection to their ecommerce platform, and a billing portal that makes life easier for their existing customers.

They came to us with strong SEO already in place, and we made it stronger. These days we handle whatever they need, website updates, SEO, digital ads, and everything in between.

This is what it looks like when a business and its marketing partner grow up together.

Looking for a team to grow with you? DM us or reach out at theminacompany.com
•
Follow
Some client relationships go all the way back. @lightcenterinc is one of them. They were one of our very first clients, and all these years later, they're still with us. The Light Center is a locally operated lighting company that knows lighting inside and out. They sell lamps, fixtures, outdoor lighting, ceiling fans, and even furniture and decor. So their website had to work as hard as they do. We built it to serve every kind of customer they have, with a live chat that connects visitors straight to their sales team, a smooth connection to their ecommerce platform, and a billing portal that makes life easier for their existing customers. They came to us with strong SEO already in place, and we made it stronger. These days we handle whatever they need, website updates, SEO, digital ads, and everything in between. This is what it looks like when a business and its marketing partner grow up together. Looking for a team to grow with you? DM us or reach out at theminacompany.com
1 week ago
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5/5
@TheMinaCompany

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