The Mina Company

  • Who We Are
    • About
  • Services
    • At a Glance
    • AI Implementation
    • Digital Advertising
    • Logo + Graphic Design
    • SEO
    • Social Media
    • Website Development
  • Industries We Serve
    • Home Builders & Trades
    • Service-Based Businesses
    • Chiropractic
    • Wellness & Therapy
    • Birth & Perinatal
    • Coaches & Memberships
  • Fractional CMO
  • News + Resources
  • Contact

Marketing Pricing: Transparent, Month-to-Month, and Yours to Own

Every service is available à la carte, or bundle into a monthly package.

No long-term contracts. No markups. No surprises.

How Our Pricing Works

The Mina Company is a 100% female-owned marketing agency in Fort Collins, Colorado, serving clients nationwide. We publish our prices because you deserve to know what marketing costs before you get on a call.

  • À la carte or packages: Pick individual services, or bundle into a monthly package. Packages don’t include every service we offer, so see all of our services.
  • Month-to-month: No long-term contracts. Pause anytime during slow seasons.
  • Scope changes: Need more or less? We add, remove, or swap services starting with your next billing cycle.
  • Ad spend: You pay Google and Meta directly on your own accounts. Our fee covers management only, with no markup on your spend.
  • No markups: You buy themes, plugins, and tools directly, so you never pay agency markups.
  • You own everything: Your website, ad accounts, and assets belong to you 100%.
  • Who does the work: Our 9-person in-house team. No white-labeling or outsourcing.
  • Clear line items: Your proposal lists every service and price, and we don’t charge for time we don’t use.

Monthly Packages

Starting prices for our most popular bundles. Your proposal is tailored to your goals, with every line item listed.

Growth Essentials

From $400/month

For small teams and early-stage brands who want focused progress without overwhelm.

  • One growth lever: SEO or digital ads
  • Monthly snapshot of key metrics
  • Quarterly strategy check-ins
  • Access to our private AI resource library
Book a Discovery Call

Momentum

From $760/month

Our most popular plan

For brands ready for more support and a consistent strategy that ties it all together.

  • Monthly strategy combining SEO and paid ads
  • Regular strategy calls
  • Themed content calendar
  • Access to our AI resource library
Book a Discovery Call

Aligned Growth Partnership

From $1,100/month

Full-service marketing for businesses scaling with intention.

  • Multi-intent SEO and ad campaigns
  • Landing page and email consulting
  • Full website and brand messaging audit
  • Monthly content and community strategy
  • A live KPI dashboard
  • Quarterly alignment sessions
Book a Discovery Call

À La Carte Pricing

Choose exactly what you need. Prices below are our standard rates; your proposal confirms scope and line items. See each service page for details.

SEO and AI Search Optimization (AIO/AEO)

Monthly SEO + monthly AI-assisted blog$400/month
SEO setup (under 10 pages)$1,225
SEO setup (10–30 pages)$1,785

Google Ads

Google Ads setup (first ad group)$720
Additional Google search ad groups$470 each
Google Ads monthly management$360/month

Meta (Facebook and Instagram) Ads

Meta ads setup (first ad group)$720
Meta ads setup with landing page$1,225
Additional ad groups$470 each ($945 with landing page)
Meta ads monthly management (1 ad group)$240/month
Each additional ad group$125/month

Websites

5-page website (purchased template)$7,500
Monthly website plan$145/month
Landing page with copy$520
Website audit$360
Website maintenance$145/hour
WP Engine hosting$400/year

Social Media

Basic social media package$350
Presence social media package (first month)$1,875
Presence social media monthly management$1,340/month
10-image carousel design$480

Strategy

Custom marketing roadmap$750
Customized marketing strategy$3,500
Monthly strategy support (2x/month)$750/month
Marketing meeting (2 hours)$275

Email, Analytics, and Copy

Email marketing$360/month
Google Analytics (GA4) setup$385
Copywriting$140/hour

Graphic Design

Business card, postcard, flyer, or rack card$240 each
Facebook or LinkedIn header$120
Letterhead$120
Presentation (20 slides)$360
Graphic design$140/hour

Pricing FAQ

Do you require a long-term contract?

No. All of our services and packages are month-to-month, and you can pause anytime during slow seasons.

How are scope changes handled?

If you need more or less support, we add, remove, or swap services starting with your next billing cycle. Your proposal always lists each line item, so you know exactly what you’re paying for.

Is ad spend included in your pricing?

No. You pay Google and Meta directly on your own ad accounts. Our fees cover setup and management only, and we never mark up your ad spend.

Can I buy a single service instead of a package?

Yes. Every service is available à la carte. Packages are a simple way to bundle the services most clients need, but they don’t include everything we offer.

Who owns my website and accounts?

You do, 100%. Your website, ad accounts, analytics, and creative assets belong to you, and you buy themes and plugins directly so there are no markups.

Who will do the work?

Our 9-person in-house team in Fort Collins, Colorado. We don’t white-label or outsource client work.

Which package is right for me?

Growth Essentials fits small teams focused on one channel. Momentum combines SEO and ads with regular strategy calls. Aligned Growth Partnership is full-service. Book a free 30-minute discovery call and we’ll recommend the best fit.

Not Sure Where to Start?

Book a free 30-minute discovery call with Erica. We’ll talk through your goals and recommend the right mix of services, with clear pricing.

Book a Discovery Call

Follow us on the gram!

Some seasons, the smartest spend is less. We've tested the alternative across every industry we work in. More ads, more SEO, more effort poured into the slow months. The season stayed slow anyway. Demand has its own rhythm, and no budget is big enough to argue with it. So we don't ask our clients to keep pouring money into a season that won't pay it back. We'd rather protect your budget for the stretches where it actually moves the needle, and ease off when it doesn't. Some of our clients pause entirely when things are quiet, and we pick right back up when their busy season returns. Your marketing should work with your calendar, not against it. Want a partner who'll tell you when to spend less? DM us or visit theminacompany.com
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Some seasons, the smartest spend is less. We've tested the alternative across every industry we work in. More ads, more SEO, more effort poured into the slow months. The season stayed slow anyway. Demand has its own rhythm, and no budget is big enough to argue with it. So we don't ask our clients to keep pouring money into a season that won't pay it back. We'd rather protect your budget for the stretches where it actually moves the needle, and ease off when it doesn't. Some of our clients pause entirely when things are quiet, and we pick right back up when their busy season returns. Your marketing should work with your calendar, not against it. Want a partner who'll tell you when to spend less? DM us or visit theminacompany.com
2 days ago
View on Instagram |
1/5
Ep. 7 is out now: Creating the Vision & Mission 🧭 In the hallway between Erica’s bedroom and her daughters’ rooms hangs Theodore Roosevelt’s “Man in the Arena” quote, rewritten for women. The credit belongs to the woman in the arena, the one who dares greatly. It’s become the quote her whole life runs on, and it’s what pushed her to take a hard look at The Mina Company’s vision, mission, and purpose for the first time in years. In this episode, Erica breaks down the difference between the three, shares the new versions she wrote for Mina (including the line with a little bite: “even when it costs us”), and explains how she turned them into real, day-to-day decisions her team makes. She also shares a simple place to start your own: notice what you’re jealous of when you see it out in the wild. Listen here ericavandersande.com/podcast or wherever you listen to podcasts #ConversationsInTheDark #VisionAndMission #BusinessValues #DaringGreatly #WomenInBusiness #FemaleFounder #Entrepreneurship #Motherhood #SmallBusinessPodcast
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Follow
Ep. 7 is out now: Creating the Vision & Mission 🧭 In the hallway between Erica’s bedroom and her daughters’ rooms hangs Theodore Roosevelt’s “Man in the Arena” quote, rewritten for women. The credit belongs to the woman in the arena, the one who dares greatly. It’s become the quote her whole life runs on, and it’s what pushed her to take a hard look at The Mina Company’s vision, mission, and purpose for the first time in years. In this episode, Erica breaks down the difference between the three, shares the new versions she wrote for Mina (including the line with a little bite: “even when it costs us”), and explains how she turned them into real, day-to-day decisions her team makes. She also shares a simple place to start your own: notice what you’re jealous of when you see it out in the wild. Listen here ericavandersande.com/podcast or wherever you listen to podcasts #ConversationsInTheDark #VisionAndMission #BusinessValues #DaringGreatly #WomenInBusiness #FemaleFounder #Entrepreneurship #Motherhood #SmallBusinessPodcast
3 days ago
View on Instagram |
2/5
Most agencies are built to grow the invoice. More services, more add-ons, more reasons to keep you spending. It's just how the model usually works. We wrote our purpose around the opposite instinct: to always act in our clients' best interest, even when it costs us. That line only means something if we live it in the moments where doing right by you and making more money pull in different directions. So that's the standard we hold every decision to. When those two things conflict, you win. Not because it's the easy call, but because it's the one we'd want made if it were our own business on the line. It's a slower way to grow. It's also the only way to build an agency people actually trust.
Most agencies are built to grow the invoice. More services, more add-ons, more reasons to keep you spending. It's just how the model usually works. We wrote our purpose around the opposite instinct: to always act in our clients' best interest, even when it costs us. That line only means something if we live it in the moments where doing right by you and making more money pull in different directions. So that's the standard we hold every decision to. When those two things conflict, you win. Not because it's the easy call, but because it's the one we'd want made if it were our own business on the line. It's a slower way to grow. It's also the only way to build an agency people actually trust.
Most agencies are built to grow the invoice. More services, more add-ons, more reasons to keep you spending. It's just how the model usually works. We wrote our purpose around the opposite instinct: to always act in our clients' best interest, even when it costs us. That line only means something if we live it in the moments where doing right by you and making more money pull in different directions. So that's the standard we hold every decision to. When those two things conflict, you win. Not because it's the easy call, but because it's the one we'd want made if it were our own business on the line. It's a slower way to grow. It's also the only way to build an agency people actually trust.
Most agencies are built to grow the invoice. More services, more add-ons, more reasons to keep you spending. It's just how the model usually works. We wrote our purpose around the opposite instinct: to always act in our clients' best interest, even when it costs us. That line only means something if we live it in the moments where doing right by you and making more money pull in different directions. So that's the standard we hold every decision to. When those two things conflict, you win. Not because it's the easy call, but because it's the one we'd want made if it were our own business on the line. It's a slower way to grow. It's also the only way to build an agency people actually trust.
Most agencies are built to grow the invoice. More services, more add-ons, more reasons to keep you spending. It's just how the model usually works. We wrote our purpose around the opposite instinct: to always act in our clients' best interest, even when it costs us. That line only means something if we live it in the moments where doing right by you and making more money pull in different directions. So that's the standard we hold every decision to. When those two things conflict, you win. Not because it's the easy call, but because it's the one we'd want made if it were our own business on the line. It's a slower way to grow. It's also the only way to build an agency people actually trust.
•
Follow
Most agencies are built to grow the invoice. More services, more add-ons, more reasons to keep you spending. It's just how the model usually works. We wrote our purpose around the opposite instinct: to always act in our clients' best interest, even when it costs us. That line only means something if we live it in the moments where doing right by you and making more money pull in different directions. So that's the standard we hold every decision to. When those two things conflict, you win. Not because it's the easy call, but because it's the one we'd want made if it were our own business on the line. It's a slower way to grow. It's also the only way to build an agency people actually trust.
5 days ago
View on Instagram |
3/5
We’re adding a Marketing Account Manager to the Mina team! Our Account Managers are the bridge between our clients and our team. They know each client’s goals, keep the work on track, and make sure nothing falls through the cracks. We’re looking for someone with agency experience who enjoys juggling multiple clients and building long-term relationships. You don’t need to be an expert in everything. We value curiosity and a willingness to keep learning just as much. The role is flexible and remote-friendly, and it’s a great fit for someone who wants meaningful work that leaves room for the rest of life. Know someone who’d be a great fit? Tag them below or share this post. 💙
We’re adding a Marketing Account Manager to the Mina team! Our Account Managers are the bridge between our clients and our team. They know each client’s goals, keep the work on track, and make sure nothing falls through the cracks. We’re looking for someone with agency experience who enjoys juggling multiple clients and building long-term relationships. You don’t need to be an expert in everything. We value curiosity and a willingness to keep learning just as much. The role is flexible and remote-friendly, and it’s a great fit for someone who wants meaningful work that leaves room for the rest of life. Know someone who’d be a great fit? Tag them below or share this post. 💙
We’re adding a Marketing Account Manager to the Mina team! Our Account Managers are the bridge between our clients and our team. They know each client’s goals, keep the work on track, and make sure nothing falls through the cracks. We’re looking for someone with agency experience who enjoys juggling multiple clients and building long-term relationships. You don’t need to be an expert in everything. We value curiosity and a willingness to keep learning just as much. The role is flexible and remote-friendly, and it’s a great fit for someone who wants meaningful work that leaves room for the rest of life. Know someone who’d be a great fit? Tag them below or share this post. 💙
We’re adding a Marketing Account Manager to the Mina team! Our Account Managers are the bridge between our clients and our team. They know each client’s goals, keep the work on track, and make sure nothing falls through the cracks. We’re looking for someone with agency experience who enjoys juggling multiple clients and building long-term relationships. You don’t need to be an expert in everything. We value curiosity and a willingness to keep learning just as much. The role is flexible and remote-friendly, and it’s a great fit for someone who wants meaningful work that leaves room for the rest of life. Know someone who’d be a great fit? Tag them below or share this post. 💙
We’re adding a Marketing Account Manager to the Mina team! Our Account Managers are the bridge between our clients and our team. They know each client’s goals, keep the work on track, and make sure nothing falls through the cracks. We’re looking for someone with agency experience who enjoys juggling multiple clients and building long-term relationships. You don’t need to be an expert in everything. We value curiosity and a willingness to keep learning just as much. The role is flexible and remote-friendly, and it’s a great fit for someone who wants meaningful work that leaves room for the rest of life. Know someone who’d be a great fit? Tag them below or share this post. 💙
We’re adding a Marketing Account Manager to the Mina team! Our Account Managers are the bridge between our clients and our team. They know each client’s goals, keep the work on track, and make sure nothing falls through the cracks. We’re looking for someone with agency experience who enjoys juggling multiple clients and building long-term relationships. You don’t need to be an expert in everything. We value curiosity and a willingness to keep learning just as much. The role is flexible and remote-friendly, and it’s a great fit for someone who wants meaningful work that leaves room for the rest of life. Know someone who’d be a great fit? Tag them below or share this post. 💙
We’re adding a Marketing Account Manager to the Mina team! Our Account Managers are the bridge between our clients and our team. They know each client’s goals, keep the work on track, and make sure nothing falls through the cracks. We’re looking for someone with agency experience who enjoys juggling multiple clients and building long-term relationships. You don’t need to be an expert in everything. We value curiosity and a willingness to keep learning just as much. The role is flexible and remote-friendly, and it’s a great fit for someone who wants meaningful work that leaves room for the rest of life. Know someone who’d be a great fit? Tag them below or share this post. 💙
We’re adding a Marketing Account Manager to the Mina team! Our Account Managers are the bridge between our clients and our team. They know each client’s goals, keep the work on track, and make sure nothing falls through the cracks. We’re looking for someone with agency experience who enjoys juggling multiple clients and building long-term relationships. You don’t need to be an expert in everything. We value curiosity and a willingness to keep learning just as much. The role is flexible and remote-friendly, and it’s a great fit for someone who wants meaningful work that leaves room for the rest of life. Know someone who’d be a great fit? Tag them below or share this post. 💙
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We’re adding a Marketing Account Manager to the Mina team! Our Account Managers are the bridge between our clients and our team. They know each client’s goals, keep the work on track, and make sure nothing falls through the cracks. We’re looking for someone with agency experience who enjoys juggling multiple clients and building long-term relationships. You don’t need to be an expert in everything. We value curiosity and a willingness to keep learning just as much. The role is flexible and remote-friendly, and it’s a great fit for someone who wants meaningful work that leaves room for the rest of life. Know someone who’d be a great fit? Tag them below or share this post. 💙
1 week ago
View on Instagram |
4/5
We believe a business should be measured by more than what it earns. So every year, we put our money where our mission is. Behind every client campaign we run, we're also running strategy, content, and creative for organizations doing real good in our community, completely in-kind. This year that adds up to more than $18,000 in donated marketing work for local nonprofits. We don't do it for recognition. We do it because the causes we believe in deserve the same caliber of work we'd give any paying client, and because a healthier community is good for all of us.
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We believe a business should be measured by more than what it earns. So every year, we put our money where our mission is. Behind every client campaign we run, we're also running strategy, content, and creative for organizations doing real good in our community, completely in-kind. This year that adds up to more than $18,000 in donated marketing work for local nonprofits. We don't do it for recognition. We do it because the causes we believe in deserve the same caliber of work we'd give any paying client, and because a healthier community is good for all of us.
1 week ago
View on Instagram |
5/5
@TheMinaCompany

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