Not your average SEO

Our approach goes beyond keyword stuffing and one-size-fits-all templates. We focus on intentional, strategic optimization that’s tailored to your audience, your goals, and your brand voice. And we don’t stop at Google, we also speak fluent AI, just in case your next customer is chatting with a robot.

Does SEO make a real impact?

Client Case Studies

Double organic search visits

Before teaming up with us, this small business was bringing in about 100 visitors a month from organic search. Not bad… but not exactly traffic jam-level. Fast forward, and they’re now cruising past 230+ organic visitors each month, a 130% increase.

Grab the #1 spot and hold it

This wellness brand used to hang out in the #4 spot on local Google searches for their niche. Within a year of consistent SEO maintenance, they reached the #1 spot—and they’ve held it for over 18 months.

A New Approach That Moves the Needle

Another client came to us after working with a different SEO agency and not seeing the results they hoped for. Within 12 months of working with Mina, their website moved from page 5 of Google search results to page 1. And they’ve stayed there ever since.

That's great, but what does it all mean?

Does being on the top of search results really help your business? Short answer: YES. Let’s put it this way: when you Google something, how often do you scroll to page 2? Probably never—and you’re not alone. In fact, only about 6% of people make it past the first page.

But here’s the thing—it’s a long game, not a quick fix. Our ongoing SEO maintenance keeps that momentum going. It’s how you stay competitive, adjust to algorithm updates, and continue showing up on page one instead of slowly slipping back into the digital abyss.

OUR GOAL: To get your business to the first page of Google Search results and ultimately to the first spot in the shortest amount of time possible!

Do you optimize for AI?

As search engines evolve with AI-driven features, like AI-powered snippets, your SEO must evolve too. We craft SEO strategies that not only perform today but are built for where search is headed next.

Our approach blends technical SEO, human connection, and thoughtful content, so your business is there with the right answer, at the right time.

In short: We future-proof your SEO through conversational content, AI-friendly FAQ strategies, schema markup, refreshed content, and more—so your brand stays visible and credible in an ever-changing search landscape.

Here are some of our frequently asked questions...

Why is SEO important?

Everyone from Grandma to your Gen-Z niece is searching online nowadays. With the turn of events over the last few years, we have all seen how vital it is to have an online presence that allows your customers to find easily you when searching for your products or services.

Why do search rankings matter?

Did you know 75% of people do not scroll past the first page of search results? That stat might sting a little, but think about your own search habits; do YOU go to page 3 of Google when looking for a plumber? If you don’t, why would you expect your customers to? That’s why it’s critical that your business can be found on the first page of search results.

Is monthly SEO maintenance really necessary? Can't you just set it up and let it be?

Again: we wish! An SEO setup gives your website a strong foundation and a jump-start to begin rising in search results, but monthly maintenance is really the key to sustainable growth. It’s critical to keep updating your SEO as your website changes and as search trends evolve.

How is AI changing the way people search online?

AI tools like ChatGPT, Perplexity, and Google’s AI Overviews are transforming search into a more conversational, context-driven experience. Instead of typing short keyword phrases, people are asking full questions—and expecting instant, curated answers. This means your content needs to be structured in a way that both people and machines can easily understand and surface.

I'm just a local business, do I really need SEO?

We get this question a lot, and the short answer is YES! Small, local businesses are the ones who need SEO the most in order to compete with big-name brands. Without a strong online presence, your chances of new customers finding you is slim to none unless they happen to stumble upon your storefront (which we don’t recommend counting on!).

How do I know if my website already has good SEO?

Let us check! After our initial phone call, we’ll do a free audit to check your website’s SEO status and look for any issues that might be arising. We’ll be 100% transparent with you; if you already have a strong SEO setup, we’ll let you know and won’t push you into any services that you don’t actually need!

If you set up my SEO, will I jump to the first page of Google search results instantly?

Ahh…if only! That would make our job so easy. We’ll be honest with you, SEO is a long game and seeing results takes time. We typically tell our clients to expect not to see much movement for the first 3 months after your SEO setup, and then after that to expect slow growth month over month (as long as you’re doing monthly maintenance, that is!).

Will this help me show up in tools AI like ChatGPT and Google's AI Overview?

While no platform guarantees placement, this service aligns your content with the types of sources, structures, and trust signals that AI tools prioritize. We optimize for clarity, authority, and conversational relevance—key factors that influence how and when content is cited or summarized in AI responses.