The Mina Company

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    • About
  • Services
    • At a Glance
    • AI Implementation
    • Digital Advertising
    • Logo + Graphic Design
    • SEO
    • Social Media
    • Website Development
  • Industries We Serve
    • Home Builders & Trades
    • Service-Based Businesses
    • Chiropractic
    • Wellness & Therapy
    • Birth & Perinatal
    • Coaches & Memberships
  • Intuitive Business Strategy
  • News + Resources
  • Contact

Blossom Chiropractic

Blossom Chiropractic is a family-focused wellness clinic offering prenatal and pediatric care. They needed a strategy to help them grow visibility in their local community and attract more aligned patients.

VISIT HERE

The Challenge

MINA'S FOCUS -

Like many small chiro practices, Blossom had a beautiful mission but little marketing support. They weren’t showing up well on Google, they were struggling to beat their competitors, and needed help being found online. They wanted more clarity, more local reach, and a way to attract patients who aligned with their values.

Before teaming up with us, this small business was bringing in about 100 visitors a month from organic search. Not bad… but not exactly traffic jam-level. Fast forward, and they’re now cruising past 230+ organic visitors each month, a 130% increase.

Our Strategy

Over the past year, The Mina Company provided:

  • Monthly SEO support: keyword tracking, on-page updates, blog content, and visibility reports

  • Google + Meta ads management: for prenatal, pediatric, and general chiropractic services

  • Content planning: educational blog content designed to support search and trust

  • Geo-targeted campaigns: for both St. Pete and Orlando locations

  • Regular reporting & optimization to shift spend toward high-performing keywords and campaigns

THE IMPACT: Blossom’s digital presence now reflects the quality and care of their in-person services. With strong Google visibility, clear content, and reliable ad traffic, they’ve been able to grow their patient base — and adapt campaigns to seasonality, events, and new services.

READY TO CHAT WITH OUR TEAM?

The Results

Organic Search Growth:

  • Search visibility increased +50% year-over-year
  • Website traffic grew by +20.76% YoY
  • Over 200 organic visits/month from local search
  • Multiple high-value keywords moved to page 1 on Google, including:
    • “Prenatal chiropractor Orlando” (+41)

    • “Family chiropractor near me” (+12)

    • “Fertility chiropractic” (+48)

Ad Performance Highlights:

  • Google Ads consistently delivered 8–10 conversions/month with CPC as low as $37.14

  • Meta campaigns generated 15–20 leads per campaign at a cost of $12–$67 per lead

Website Conversion & Engagement:

  • Average website conversion rate: 2–3.7%

  • Peak appointment bookings: 72 in June (+80% MoM)

  • Bounce rates held steady under 10%, signaling healthy site engagement

  • Blog content consistently drew views and supported SEO across core services

Blossom Family Chiropractic

What kind of results can chiropractors expect from SEO?

At The Mina Company, we don’t just run ads or write blogs — we build full-spectrum marketing strategies that help chiropractors and wellness providers grow with clarity, connection, and consistent results. Whether you’re looking to increase your Google rankings, attract more prenatal or pediatric clients, or launch a second location, we bring a blend of strategy, content, and care that makes your brand stand out. Our SEO and digital ad support is designed specifically for service-based businesses in the health and wellness space — because we know your work is personal, and your marketing should be too.

Learn more about SEO
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We’ve been deep in the work lately. Building websites that convert. Elevating brands to match the level of expertise behind them. Making thoughtful refinements that create steady, sustainable momentum. This is what happens when strategy, capacity, and growth goals are aligned from the start. If you’re ready for clarity in your next phase of growth, let’s start the conversation. #MarketingStrategy #WomenOwnedAgency #AlignedGrowth #StrategicExecution #TheMinaCompany
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We’ve been deep in the work lately. Building websites that convert. Elevating brands to match the level of expertise behind them. Making thoughtful refinements that create steady, sustainable momentum. This is what happens when strategy, capacity, and growth goals are aligned from the start. If you’re ready for clarity in your next phase of growth, let’s start the conversation. #MarketingStrategy #WomenOwnedAgency #AlignedGrowth #StrategicExecution #TheMinaCompany
3 weeks ago
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1/5
We’ve been working with Elite Fractional Collective on a new brand identity, website, and social launch strategy, and we’re excited to share it. Elite Fractional connects businesses with experienced fractional professionals across leadership roles, giving companies access to high-level expertise without traditional hiring. From brand identity to website development to launch strategy, this project was designed to help the Collective grow with clarity and credibility from day one. If you're a fractional interested in more visit @elitefractionalcollective #FractionalLeadership #ModernBusiness #WomenInLeadership #BusinessStrategy #TheMinaCompany
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We’ve been working with Elite Fractional Collective on a new brand identity, website, and social launch strategy, and we’re excited to share it. Elite Fractional connects businesses with experienced fractional professionals across leadership roles, giving companies access to high-level expertise without traditional hiring. From brand identity to website development to launch strategy, this project was designed to help the Collective grow with clarity and credibility from day one. If you're a fractional interested in more visit @elitefractionalcollective #FractionalLeadership #ModernBusiness #WomenInLeadership #BusinessStrategy #TheMinaCompany
3 weeks ago
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2/5
The best brands don’t just look good. They remove friction at every step. We partnered with The Financial Edit from the ground up - creating a new logo, a strategic website, and conversion-focused ads designed to help her launch with clarity and momentum. Because when you’re building a financial brand, trust isn’t optional. It’s everything. We simplified complex financial conversations without watering them down. We built structure that guides instead of overwhelms. We created messaging that feels human but authoritative. And we developed ad campaigns designed to convert — not just generate traffic. Strategic brand identity. Clear positioning. Conversion-focused website flow. Paid ads aligned with the customer journey. Because clarity builds confidence. And confident clients take action. Strategy first. Always. If your website feels unclear, it’s rarely a design issue. It’s a positioning and strategy issue. And yes — we can help with that. #WebsiteStrategy #FinancialBrands #ConversionDesign #StrategicMarketing #TheMinaCompany
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The best brands don’t just look good. They remove friction at every step. We partnered with The Financial Edit from the ground up - creating a new logo, a strategic website, and conversion-focused ads designed to help her launch with clarity and momentum. Because when you’re building a financial brand, trust isn’t optional. It’s everything. We simplified complex financial conversations without watering them down. We built structure that guides instead of overwhelms. We created messaging that feels human but authoritative. And we developed ad campaigns designed to convert — not just generate traffic. Strategic brand identity. Clear positioning. Conversion-focused website flow. Paid ads aligned with the customer journey. Because clarity builds confidence. And confident clients take action. Strategy first. Always. If your website feels unclear, it’s rarely a design issue. It’s a positioning and strategy issue. And yes — we can help with that. #WebsiteStrategy #FinancialBrands #ConversionDesign #StrategicMarketing #TheMinaCompany
4 weeks ago
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3/5
There’s a difference between having a brand… and having a brand that matches the level you operate at. With Jo Leda Martin, this wasn’t just a quick website. It was a full brand alignment. We partnered on: • Brand strategy and refined positioning • Logo and visual identity • A custom photo shoot to capture her presence and depth • A fully rebuilt, SEO-optimized website • Google Ads structured for the right-fit clients • Print materials that carry the same executive clarity offline Jo is an executive coach and counselor who works with leaders navigating pressure, identity, family strain, and high-level responsibility. Her work lives in that rare space between clinical depth and boardroom insight - and her brand needed to reflect both. This wasn’t about aesthetics. It was about alignment. Her new digital presence now speaks directly to high-level leaders while preserving the warmth, steadiness, and authenticity that make her such an extraordinary guide. And truly — she is one of those clients who just clicked. Clear vision. Deep trust. Thoughtful collaboration. The kind of partnership that makes the work better. When your brand matches your expertise, everything feels cleaner. Your messaging sharpens. Your confidence increases. Your clients feel it immediately. If your brand has outgrown your website, it might be time for alignment. Let’s talk. #BrandStrategy #ExecutiveBranding #WebsiteLaunch #WomenInBusiness #TheMinaCompany
There’s a difference between having a brand… and having a brand that matches the level you operate at. With Jo Leda Martin, this wasn’t just a quick website. It was a full brand alignment. We partnered on: • Brand strategy and refined positioning • Logo and visual identity • A custom photo shoot to capture her presence and depth • A fully rebuilt, SEO-optimized website • Google Ads structured for the right-fit clients • Print materials that carry the same executive clarity offline Jo is an executive coach and counselor who works with leaders navigating pressure, identity, family strain, and high-level responsibility. Her work lives in that rare space between clinical depth and boardroom insight - and her brand needed to reflect both. This wasn’t about aesthetics. It was about alignment. Her new digital presence now speaks directly to high-level leaders while preserving the warmth, steadiness, and authenticity that make her such an extraordinary guide. And truly — she is one of those clients who just clicked. Clear vision. Deep trust. Thoughtful collaboration. The kind of partnership that makes the work better. When your brand matches your expertise, everything feels cleaner. Your messaging sharpens. Your confidence increases. Your clients feel it immediately. If your brand has outgrown your website, it might be time for alignment. Let’s talk. #BrandStrategy #ExecutiveBranding #WebsiteLaunch #WomenInBusiness #TheMinaCompany
There’s a difference between having a brand… and having a brand that matches the level you operate at. With Jo Leda Martin, this wasn’t just a quick website. It was a full brand alignment. We partnered on: • Brand strategy and refined positioning • Logo and visual identity • A custom photo shoot to capture her presence and depth • A fully rebuilt, SEO-optimized website • Google Ads structured for the right-fit clients • Print materials that carry the same executive clarity offline Jo is an executive coach and counselor who works with leaders navigating pressure, identity, family strain, and high-level responsibility. Her work lives in that rare space between clinical depth and boardroom insight - and her brand needed to reflect both. This wasn’t about aesthetics. It was about alignment. Her new digital presence now speaks directly to high-level leaders while preserving the warmth, steadiness, and authenticity that make her such an extraordinary guide. And truly — she is one of those clients who just clicked. Clear vision. Deep trust. Thoughtful collaboration. The kind of partnership that makes the work better. When your brand matches your expertise, everything feels cleaner. Your messaging sharpens. Your confidence increases. Your clients feel it immediately. If your brand has outgrown your website, it might be time for alignment. Let’s talk. #BrandStrategy #ExecutiveBranding #WebsiteLaunch #WomenInBusiness #TheMinaCompany
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Follow
There’s a difference between having a brand… and having a brand that matches the level you operate at. With Jo Leda Martin, this wasn’t just a quick website. It was a full brand alignment. We partnered on: • Brand strategy and refined positioning • Logo and visual identity • A custom photo shoot to capture her presence and depth • A fully rebuilt, SEO-optimized website • Google Ads structured for the right-fit clients • Print materials that carry the same executive clarity offline Jo is an executive coach and counselor who works with leaders navigating pressure, identity, family strain, and high-level responsibility. Her work lives in that rare space between clinical depth and boardroom insight - and her brand needed to reflect both. This wasn’t about aesthetics. It was about alignment. Her new digital presence now speaks directly to high-level leaders while preserving the warmth, steadiness, and authenticity that make her such an extraordinary guide. And truly — she is one of those clients who just clicked. Clear vision. Deep trust. Thoughtful collaboration. The kind of partnership that makes the work better. When your brand matches your expertise, everything feels cleaner. Your messaging sharpens. Your confidence increases. Your clients feel it immediately. If your brand has outgrown your website, it might be time for alignment. Let’s talk. #BrandStrategy #ExecutiveBranding #WebsiteLaunch #WomenInBusiness #TheMinaCompany
1 month ago
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4/5
Strategy does not always look flashy, but it is often the work that makes everything else possible. Membership businesses, like The Mommy Dentists in Business, often have multiple offers — including podcasts, masterminds, summits, and free groups! Marketing strategy requires clarity, timing, and strong tracking. Our role with MDIB was to simplify what worked, optimize what didn’t, and create pathways that serve the entire funnel — from first click to long-term retention. #MarketingStrategy #WomenInDentistry #MembershipMarketing #BusinessSystems #SustainableGrowth #StrategyOverHustle
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Strategy does not always look flashy, but it is often the work that makes everything else possible. Membership businesses, like The Mommy Dentists in Business, often have multiple offers — including podcasts, masterminds, summits, and free groups! Marketing strategy requires clarity, timing, and strong tracking. Our role with MDIB was to simplify what worked, optimize what didn’t, and create pathways that serve the entire funnel — from first click to long-term retention. #MarketingStrategy #WomenInDentistry #MembershipMarketing #BusinessSystems #SustainableGrowth #StrategyOverHustle
2 months ago
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5/5
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