The Mina Company

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    • AI Implementation
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    • SEO
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  • Industries We Serve
    • Home Builders & Trades
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    • Chiropractic
    • Wellness & Therapy
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  • Fractional CMO
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The Mina Blog

Here you’ll find fresh ideas, real talk, and smart tools to help you grow a business that actually feels like you. We cover everything from social media and SEO to branding, websites, and intuitive business strategy—because running a business takes more than just checking boxes. Dig in for tips, insights, and inspiration designed to meet you right where you are.

Start with the Latest

The Mina Company team meeting around a table
Intuitive Business Strategy

Month-to-Month Marketing Retainer: Why Flexible Beats Flat

July 27, 2026

Month-to-Month Marketing Retainer: Why Flexible Beats FlatIf you run a seasonal or cyclical business—home services, construction, wellness practices, anything with a busy season and a slow one—you've probably felt this exact frustration: paying the same flat marketing retainer in your slowest month a[...]

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Intuitive Business Strategy

How Much Does a Fractional CMO Cost for a Small Business?

July 27, 2026
Intuitive Business Strategy

Fractional CMO vs. Marketing Agency: What’s the Real Difference?

July 27, 2026
Website Development

When Your Business Grows, Your Website Should Too

February 18, 2026
Intuitive Business Strategy

The Heart of a Mission-Driven Non-Profit Marketing Agency

January 19, 2026
local Marketing

Behind the Proposal: How We Tailor Marketing Strategies for Each Business

December 27, 2025
SEO

Is GEO the New SEO? What This Means for Your Small Business Website

November 25, 2025
Marketing

How to Choose the Right Marketing Channels for Your Nonprofit

November 12, 2025
Website Development

Building a Strong Online Presence for Your Therapy Practice: Website Essentials

September 8, 2025
Uncategorized

The Unique Marketing Challenges of Mental Health Practices (and How to Overcome Them)

September 8, 2025
local SEO

The Power of Local SEO for Therapists: Get Found in Denver, Fort Collins, and Beyond

September 8, 2025
SEO

Chiropractic Digital Marketing That Works for Every Budget

August 8, 2025
Marketing SEO

Chiropractor SEO in 2025: Why It’s Time to Revisit Your Strategy

August 8, 2025
Mina2024-06405-Web

Follow us on the gram!

You should always know exactly what you're paying for.

That's why our full SEO checklist is right here, nothing held back. No black box, no ""trust us, it's working."" Just the actual work that keeps you showing up when it counts.

And none of it is a one-time setup. Search keeps changing, so the work keeps going. That's how you hold your spot instead of slowly slipping off page one.

Want to know where your site stands right now? Send us a message or visit theminacompany.com
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You should always know exactly what you're paying for. That's why our full SEO checklist is right here, nothing held back. No black box, no ""trust us, it's working."" Just the actual work that keeps you showing up when it counts. And none of it is a one-time setup. Search keeps changing, so the work keeps going. That's how you hold your spot instead of slowly slipping off page one. Want to know where your site stands right now? Send us a message or visit theminacompany.com
3 days ago
View on Instagram |
1/5
Ep. 3 is out now! I Don't Want a Business That Needs Me.

Most of us build our businesses like we're strapped into a roller coaster we can never get off. I've spent almost eight years building the opposite, a business that can run without me. 

In this episode I get into how I started Mina nine months pregnant after losing my job and while my mom was fighting cancer, the burnout that led me to half step away and take another job in 2022, and what it actually looks like to grow something without making it another child that needs you. 

Plus why I think women drastically underuse AI in our businesses, and the one prompt I'd tell you to run today.

New episodes every Wednesday. Follow so you don't miss what's next.

Link in bio!
•
Follow
Ep. 3 is out now! I Don't Want a Business That Needs Me. Most of us build our businesses like we're strapped into a roller coaster we can never get off. I've spent almost eight years building the opposite, a business that can run without me. In this episode I get into how I started Mina nine months pregnant after losing my job and while my mom was fighting cancer, the burnout that led me to half step away and take another job in 2022, and what it actually looks like to grow something without making it another child that needs you. Plus why I think women drastically underuse AI in our businesses, and the one prompt I'd tell you to run today. New episodes every Wednesday. Follow so you don't miss what's next. Link in bio!
4 days ago
View on Instagram |
2/5
Ep. 2 is out now: The World of AI 🙅‍♀️

Erica sheds light on the gap between the number of female business owners and revenue growth. She believes women aren't just underutilizing AI in their businesses, they could be dreaming bigger because of it.

This episode gets into how Erica has used AI to grow her business into the top 4% revenue of female-owned businesses, in a way that gives her time back to live life with her family instead of taking on more and more.

Listen anywhere you listen to podcasts.
•
Follow
Ep. 2 is out now: The World of AI 🙅‍♀️ Erica sheds light on the gap between the number of female business owners and revenue growth. She believes women aren't just underutilizing AI in their businesses, they could be dreaming bigger because of it. This episode gets into how Erica has used AI to grow her business into the top 4% revenue of female-owned businesses, in a way that gives her time back to live life with her family instead of taking on more and more. Listen anywhere you listen to podcasts.
4 days ago
View on Instagram |
3/5
Ep. 2 is out now! Avoiding the Hard 🙅‍♀️

Over my 14th anniversary dinner, I caught myself saying I just didn't want any more hard. And then spent two days realizing how much energy I've wasted trying to dodge the hard things instead of trusting I can get through them. 

This episode gets into grief, the anxiety that shows up even when life is good, the versions of yourself that still have a voice in your head, and learning to be the one who steps up for yourself. Business, motherhood, money, grief, the messy middle of all of it.

New episodes every Wednesday. Follow so you don't miss what's next.
•
Follow
Ep. 2 is out now! Avoiding the Hard 🙅‍♀️ Over my 14th anniversary dinner, I caught myself saying I just didn't want any more hard. And then spent two days realizing how much energy I've wasted trying to dodge the hard things instead of trusting I can get through them. This episode gets into grief, the anxiety that shows up even when life is good, the versions of yourself that still have a voice in your head, and learning to be the one who steps up for yourself. Business, motherhood, money, grief, the messy middle of all of it. New episodes every Wednesday. Follow so you don't miss what's next.
1 week ago
View on Instagram |
4/5
We stopped making our clients choose.

Growing businesses get handed the same either/or: a fractional CMO to lead the team you already have, or an agency to run things for you. But an agency often works on its own track, separate from your people. And most small businesses can't afford both.

So we built Mina to be both. You get the strategic ownership of a CMO backed by a team to execute it. Already have marketing help? We lead them and bring the direction they've been missing. Need more hands? We bring ours.

And it flexes. Full team in your busy season, a lighter touch in the lull. Month to month, so you never pay for more than the moment calls for.

Lets chat about what working with The Mina Company can look like for you theminacompany.com
•
Follow
We stopped making our clients choose. Growing businesses get handed the same either/or: a fractional CMO to lead the team you already have, or an agency to run things for you. But an agency often works on its own track, separate from your people. And most small businesses can't afford both. So we built Mina to be both. You get the strategic ownership of a CMO backed by a team to execute it. Already have marketing help? We lead them and bring the direction they've been missing. Need more hands? We bring ours. And it flexes. Full team in your busy season, a lighter touch in the lull. Month to month, so you never pay for more than the moment calls for. Lets chat about what working with The Mina Company can look like for you theminacompany.com
2 weeks ago
View on Instagram |
5/5
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