Guerilla marketing (often misspelled “gorilla marketing”) is a marketing strategy that involves unconventional and creative tactics to promote a product or service. It is a low-cost and high-impact approach that aims to catch the attention of the target audience in unexpected ways. Guerilla marketin[...]
At The Mina Company, we believe in the power of women-owned businesses and the positive impact they have on communities. When women make money, they are shown to invest it back into their communities, creating a ripple effect of economic growth and empowerment. In this blog post, we will explore the imp[...]
As a marketing agency that specializes in working with custom home builders, we have found that a strong, visually-driven website, a consistent social media presence, and community involvement are key components of a successful marketing strategy. The Importance of a Strong, Visually-Driven Website[...]
At The Mina Company, we understand the importance of social media management for businesses of all sizes. In today's digital age, social media has become a crucial part of any marketing strategy. However, managing social media accounts can be time-consuming and overwhelming, especially for small busines[...]
In today's digital age, having a strong online presence is crucial for the success of any business. One of the key elements of a powerful online presence is a well-designed website. Website design not only enhances the aesthetics of your site but also plays a significant role in building credibility for[...]
We recently had Rebecca Dollard, The Motherhood Mentor, as a guest speaker at our Northern Colorado business mastermind, The Mina Collective. She blew our minds talking about all things perfectionism, boundaries, and how to make them WORK for you. Perfectionism is like driving a car that you can't tr[...]
As a savvy business owner, you might be pondering if you need a marketing agency to propel your marketing goals forward. Well, let's dive into this and uncover the truth! Here's the lowdown on whether hiring a marketing agency is the game-changer your business needs. Let's Talk Marketing Goals[...]
AI…the two letters you’ve probably heard way too many times recently! We know it’s all the rage right now, but listen closely; it’s for good reason! As a marketing agency, we have been diving head-first into the world of marketing AI and how we can use it to help not only ourselves but our clien[...]
Time freedom is not found, it’s gained! That means yes, you have to put in WORK to acquire it - and that’s what we’re talking about today. The very first step towards time freedom is fully understanding your finances - you need to be clear on how much your business is making and how much[...]
Mom, wife, friend, boss, business owner…all the titles and roles can make your head spin! Our family just had 2 months of back-to-back kid sicknesses (yes, 2 whole months!!) that forced me into taking a step back in my business…but the only way I was able to do that is by following a few exercises t[...]