
Strategic Marketing with Soul—Built for Real Growth, Not Burnout
We help small and medium-sized businesses grow with clarity, consistency, and connection—through marketing that you actually own, understand, and feels like an extension of your team.

welcome!

At The Mina Company, we’re allergic to generic marketing plans and overcomplicated funnels.
We believe in strategy that’s smart, soulful, and yours to keep.
Whether you need a website refresh, SEO support, social media that doesn’t feel cringey, or someone to help you make sense of your metrics—we’re your people.
We blend expert execution with intuitive guidance, giving you marketing that’s:
Rooted in strategy
Backed by data
And aligned with the way you actually work best and how you want to be seen
And yes—everything we build? You 100% own it. Always.
Growth Essentials
Perfect for small team and early stage brands. Just the core support you need without the fluff!
– One Core Service (SEO/Digital Ads)
– Monthly Performance Email
– Quarterly Strategy Check-in
– Access to our private AI resource library
Simple, Steady, Sustainable
Momentum Package
Our most popular option, for businesses ready to level up! More support, more strategy, and a cohesive monthly plan that ties it all together.
– SEO and Google/Meta Ads
– Monthly Strategy Calls & Reporting
– Themed monthly marketing calendar
– Voxer access for in-the-moment questions
-Access to our private AI resource library
The Aligned Growth Partnership
Full-service, full-energy support for brands scaling with intention. High touch, high-integrity marketing support across every touchpoint.
– SEO & multi-intent digital ad campaigns
– Email & landing page consulting
– Website and brand messaging audit
– Community-based marketing strategy
– Monthly content calendar
– Unlimited Voxer support access
– Quarterly Business Alignment Session
– Real-time KPI dashboard & insights
Marketing Al A Carte Services
Marketing Strategy
Digital Advertising
Logo & Graphic Design
Search Engine Optimization
Website Development
Social Media
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What Our Clients Are Saying
-Courtney Cluett-Suarez, Property Concierge
-Kim Page, Living Vine Counseling
-Dr. Meghan, Balanced Thistle
Don't Miss Erica's Latest + Greatest Advice on Breaking Through to Your Next Level in Business inside the
Breaking Through Podcast
Join Erica Vander Sande, Owner + CEO of The Mina Company, as she takes you through the journey of business ownership, an empath, motherhood, and so much more!
>This podcast is for anyone launching a service based business and going from those early stages where it’s just you (wearing all the hats) to expansion of a full team, an exploding client list, the implementation of automation, and so much more!
We will chat about mindset, money and financial planning, networking, and all of the pivotal moments in my business so far. Join us!
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